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Amphenol FCI TAIWAN_台灣康旭股份有限公司

Product Marketing Manager

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Description

The Product Marketing Manager will work with cross functional teams to drive the development and marketing of Amphenol’s products. This role will be responsible for promoting our products to their assigned market, winning key new design opportunities, and developing/executing the product strategies required to rapidly grow the business, both top and bottom line; managing NPI to production activities. The ideal candidate must be versatile, with a good blend of business and technical savvy, attention to details with strong organization skill, and a quick learner with the ability to manage new responsibilities in a dynamic environment.

  • Drive the new business opportunity funnel, helping sales and the business unit align on the strategy and actions required to win each new opportunity. Work closely with the field sales teams to identify requirements and market trends to facilitate new design wins
  • Proactively present and promote the Amphenol’s product portfolio to help the field teams understand the positioning, benefits, and target customers.
  • Prepare revenue projections for key account(s); forecast analysis and preparing book-to-ship estimates
  • Regular customer visits, travel for training, factory visits and customer negotiations.
  • Work with cross-functional teams (marketing, engineering, business development and operations) to proactively identify product and solution gaps and define market requirements to close the total available market space.
  • Play the Key role of New Product/ program launch through:

o NPI activities management
o Product qualification management
o Production ramping plan management
o Life cycle management/rationalization, PCNs
o Cost, pricing and margin management
o Capacity planning management

  • Assist in developing marketing materials
  • Work closely with design/development/production team on manufacture capability, requirements capacity, costing and quality of manufacturing service to ensure competitive new products are introduced timely to the market
  • Initiate AR justification to new product development and product extension by rationalizing investment versus business potentials, risks analysis, optimize the payback.
  • Fully target site KPIs for sales revenue achievement, product margin improvement on cost reduction driving, negative margin improvement, and design win and shorten response time to quote.

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