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Product Marketing Manager

Open 53d posting dated 3 weeks ago

C3 AI (NYSE: AI), is the Enterprise AI application software company. C3 AI delivers a family of fully integrated products including the C3 Agentic AI Platform, an end-to-end platform for developing, deploying, and operating enterprise AI applications, C3 AI applications, a portfolio of industry-specific SaaS enterprise AI applications that enable the digital transformation of organizations globally, and C3 Generative AI, a suite of domain-specific generative AI offerings for the enterprise. Learn more at: C3 AI

The Product Marketing organization is responsible for inbound and outbound aspects of C3 AI's products. Product Marketing interacts with C3 AI’s existing and prospective customers to bring the voice of our customers to our product roadmap; help drive go-to-market strategies; develop product messaging and positioning; enable sales with a robust portfolio of content and training; develop messages to support our GTM; help craft product pricing; engage with research analysts; and work with marketing to run effective customer engagement and awareness campaigns.

Product Marketing is vital to growing C3 AI’s business, influencing the product roadmap, supporting sales efforts with marketing collateral, and ultimately growing the Asset Performance Product Suite revenue.

As a Product Marketing Manager, you will be responsible for how C3 AI Applications and tools are positioned. You will live the customer journey, help us define future innovation, identify and execute on market opportunities, build stories to help us engage current and future customers for long term success, all while differentiating us from the competition. Your impact will touch all parts of the company and help us fuel our growth across industries and buyers.

Our ideal candidate is a creative thinker with analytic and problem-solving capabilities, compelling storyteller, and able to transform complex needs and solutions into simple differentiated messages, while also having a passion for people demonstrated by engaging cross-functionally to deliver sophisticated products and solutions.

Responsibilities:

  • Develop and track key business metrics for your products, evaluating the state of your business.
  • Create and execute go-to-market plans for product launches and new releases. The GTM activities may include both inbound and outbound programs such as campaigns, webinars, events, etc.
  • Develop compelling, easy-to-understand, comprehensive external product content (including proactively) to support sales and GTM efforts. The content may include data sheets and product case studies, website content, blogs, webinars, solution guides, product launches, competitive analysis, etc. The content may showcase existing products as well as new products.
  • Develop a deep understanding of C3 AI products and C3 Agentic AI Platform. Must be able to train other C3 AI teams (Sales, Pre-Sales, etc.) on the products. Develop, own, and maintain training materials.
  • Partner with Product Management to define market opportunity and influence roadmap priorities. Form opinions on the existing and potential roadmaps and advocate for specific roadmap components based on market research.
  • Act as a trusted advisor and maintain relationships with Product, customer-facing teams (Solutions, Services), Sales, Pre-sales. Develop bilateral communication channels to discover the voice of customer (and incorporate it into the marketing collateral) as well as share out new work and materials.
  • Work with Marketing and other teams to enable appropriate product positioning and product materials on the C3 AI website; and run appropriate campaigns to create product awareness.
  • Present with authority at industry conferences, panels, webinars, and customers and internal events.
  • Work with Sales and Pre-sales to inspire, motivate and ultimately win customer business through the sales cycle; meet and interact with customers through the sales cycle.
  • Occasional travel might be required (less than 10%).

Qualifications:

  • Bachelor of Science in Business, Engineering, Computer Science, or similar field.
  • Master of Business Administration (MBA) strongly preferred.
  • 4+ years of experience delivering compelling product marketing results and product revenue growth.
  • Demonstrable domain expertise in any of the following: enterprise go-to-market strategies, product positioning, , enterprise sales collateral, competitive analysis, or digital marketing and targeting.
  • Experience managing and developing new product marketing programs with clear data-driven results.
  • Ability to juggle projects simultaneously, working both independently and collaboratively across diverse teams.
  • Experience collaborating effectively with cross functional teams including Sales, Product Management, and Marketing teams to achieve results.
  • Excellent verbal and written communication, and presentation skills.

Candidates must be authorized to work in the United States without the need for current or future company sponsorship.

C3 AI provides excellent benefits, a competitive compensation package and generous equity plan.

California Base Pay Range
$149,000—$175,000 USD

C3 AI is proud to be an Equal Opportunity and Affirmative Action Employer. We do not discriminate on the basis of any legally protected characteristics, including disabled and veteran status.

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What this application asks

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First Name, Last Name, Email, Phone, Resume/CV, Location

  • LinkedIn Profile
  • How did you hear about C3 AI? choose one
  • Where are you currently located?
  • What is highest level of education you have completed? choose one
  • Are you willing to work onsite from our HQ in Redwood City, CA 5 days/week? choose one
  • Do you now or will you in the future need C3 AI to sponsor you for a visa to work in the United States (e.g., H-1B; O-1; TN; E-3)? choose one
  • By clicking the “I Accept” button, you confirm that you have read C3 AI’s Applicant & Candidate Privacy Notice [https://c3.ai/c3ai-inc-applicant-and-candidate-privacy-notice] and you provide the specific consents identified below. Except where C3 AI expressly asks for your consent, C3 AI processes your personal data for recruitment on the basis of its legitimate interests and to take steps at your request before any employment relationship, and you are not required to consent to that processing: C3 AI collects your personal data for the purposes of managing C3 AI's recruitment related activities as well as for organizational planning purposes globally. Consequently, C3 AI may use your personal data in relation to the evaluation and selection of applicants including for example setting up and conducting interviews and tests, evaluating and assessing the results thereto and as is otherwise needed in the recruitment processes including the final recruitment. Some evaluations are assisted by automated tools: C3 AI uses AI-based matching to compare your application against the requirements of the role and, for some roles, an AI-based “Voice AI” tool that records and analyzes a voice screening interview. A member of our team reviews the results and makes the final decision, and no decision is made based solely on automated processing. You may request more information about the logic involved, request a review by a person, and — for voice interviews — decline to be recorded and request a standard interview instead, in each case without any penalty to your application. C3 AI does not disclose your personal data to unauthorized third parties. However, as a global corporation consisting of multiple affiliated companies in various countries, C3 AI has international sites and C3 AI uses resources located throughout the world. C3 AI may from time to time also use third parties to act on C3 AI's behalf. You agree to the fact that to the extent necessary your personal data may be transferred and/or disclosed to any company within C3 AI group of companies as well as to third parties acting on C3 AI's behalf, including also transfers to servers and databases outside the country where you provided C3 AI with your personal data. Such transfers may include for example transfers and/or disclosures outside the European Economic Area (“EEA”) and in the United States of America; in such cases, the transfer is based on, as applicable, the Standard Contractual Clauses (according to Commission Implementing Decision (EU) 2021/914, and, for transfers from the United Kingdom, the UK International Data Transfer Addendum), the EU-US Data Privacy Framework where applicable, or other GDPR-compliant mechanisms. You may withdraw any consent at any time, and exercise your rights of access, correction, deletion, objection, and (where applicable) your ARCO rights, by contacting C3 Legal at c3legal@c3.ai withdrawing consent will not affect processing carried out before the withdrawal. C3 AI will not retaliate against you for exercising these rights or for declining to consent. Full details of how C3 AI handles your information, how long it is kept, and your rights are set out in our Applicant & Candidate Privacy Notice [https://c3.ai/c3ai-inc-applicant-and-candidate-privacy-notice]. choose any
  • Do you consent to receiving follow up communication via text message (or SMS message) regarding your application to the phone number you provided? choose one

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