Product Marketing Manager
Posted Updated 17
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Description
- Outpost24 is looking for a creative and hands-on Product Marketing Manager to join our team in Europe!
- You will translate complex cybersecurity products into clear, compelling MOFU and BOFU content that supports the full Outpost24 portfolio
- You’ll turn technical detail, customer insight, and market trends into practical assets that help buyers evaluate our solutions and help Sales have stronger, more relevant conversations
- You’re naturally curious, independent, commercially minded, and comfortable working cross-functionally with Product, Sales, Customer Success, Marketing, and Leadership
- You bring clarity and structure to technical and commercial complexity, and you’re as confident shaping a content narrative as you are producing the assets that bring it to life - from solution guides and comparison pages to sales decks, battlecards, webinars, customer stories, and campaign-supporting content
- Drive content strategy for MOFU and BOFU stages - identifying content gaps across the Outpost24 portfolio and creating clear, compelling assets that support buyer evaluation, sales conversations, and pipeline progression
- Translate positioning and messaging into practical content - turning value propositions, personas, use cases, and competitive differentiation into web copy, solution briefs, comparison assets, guides, webinars, analyst-ready narratives, and sales enablement materials
- Create high-impact sales enablement - including pitch decks, battlecards, objection-handling guides, demo narratives, discovery questions, talk tracks, competitive leave-behinds, and assets that help Sales explain value clearly across different buyer needs and portfolio areas
- Drive insight across the organisation - gathering and distilling customer feedback, market trends, and competitive intelligence into clear guidance for product direction and GTM strategy
- Measure and improve content effectiveness - tracking how MOFU and BOFU assets are used by Sales and Marketing, gathering feedback on what works, and continuously improving content quality, relevance, and commercial impact
- Work with pace and autonomy in a fast-moving, agile environment - delivering high-quality outputs quickly and reliably
- Ability to move fast and work independently in a fast-paced, agile environment
- A track record of planning and producing high-quality MOFU and BOFU content that supports buyer education, product differentiation, and sales conversations
- 5+ years of B2B Product Marketing experience in cybersecurity, with a strong track record of creating content and enablement for complex technical products
- Strong storytelling and presentation skills, with the ability to turn portfolio messages into clear webinars, sales decks, customer-facing narratives, and enablement materials
- A clear, concise writer who can turn technical detail into compelling portfolio content, from solution messaging and explainer copy to sales enablement assets and buyer-facing materials
- A collaborative approach with Product, Sales, CS, and Marketing
- This job description is a wish list for our next hire, but we don’t necessarily expect our next hire to hit all the marks in every category. If you’re reading this description and are excited about the prospect of working in this role, you should apply!
