Product Marketing Manager
Posted
You will define product positioning, promises, and the distinction between proven claims and hypotheses. You will plan and review launches, lead product and pricing-tier naming, create product content, maintain messaging sources of truth, and share market and customer insights with product and research teams.
Responsibilities
- Define each product's role, primary promise, and separation of proven claims from hypotheses
- Design and execute product and feature launch plans
- Set launch success metrics and lead post-launch reviews
- Lead product, model, and pricing-tier naming
- Create product pages, launch posts, one-pagers, and customer-case content
- Keep website, sales decks, and product materials current
- Maintain the product messaging source of truth
- Share market and customer insights with product and research teams
- Collaborate across global teams and markets in Japanese and English
Requirements
- 5+ years of product marketing experience for developer platforms, B2B SaaS, or technical AI products
- Experience describing launches from brief through results
- Ability to write clearly in Japanese and English
- Ability to edit technical drafts into accurate customer language
- Technical understanding sufficient to discuss capabilities with engineers and researchers
- Experience working across Product, Sales, and Design
- Professional fluency in Japanese and English