Product Marketing Manager

• Conceive and execute multi-channel marketing strategies, campaigns and programs
• Drive content marketing, including the strategy, authoring and production of compelling marketing deliverables, brand positioning and messaging, website content and videos
• Assess, manage, and maintain partner relationships in alignment with marketing strategies
• Communicate marketing plans and manage successful execution, working with cross functional teams
• Measure the results of campaigns compared to project spend and adjust strategies as needed
• Develop and drive lead generation efforts to build the sales funnel
• Work within the existing marketing framework and continually offer and implement improvements
• Gather, analyze, and utilize research on market trends, digital marketing strategies and the competition
• Develop requirements for enhanced Marketing and Sales Information Systems
• Drive the development of Sales presentations, Sales tools, and enhance Sales group training
• Measure, analyze, and report on Marketing department performance
• Understand competitors' product and pricing strategies
• Contribute to the development of Marketing staff

• Undergraduate Degree in Communications, Marketing, or Business, Master's degree preferred
• Strong content marketing, authoring and editorial skills
• Minimum of five years of professional Marketing experience
• Enterprise Software industry experience with a passion for visual technologies
• Management experience
• Experience in the data visualization space, preferred
• Experience with website and Blog authoring tools
• Strong analytical and project management skills, with proven ability to oversee projects from origin to execution
• Strong attention to detail with good organizational skills
• Excellent oral and written communication skills and a confident and dynamic personality
• Self-starter, with a hands-on approach towards work
• Brings energy, enthusiasm, and a positive attitude to the job

All your information will be kept confidential according to EEO guidelines.