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宏達電 HTC Corporation_宏達國際電子股份有限公司

Product Marketing Senior Professional

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Description

About Your Next Opportunity

HTC is seeking a Product Marketing Senior Professional to lead software and product initiatives, combining sharp market instinct with relentless execution. This high-ownership role suits someone who thrives in ambiguity, moves fast, and uses data as a daily compass.

Responsibilities include, but are not limited to:

  • Own end-to-end product marketing strategy for HTC's software and product portfolio, from positioning and messaging to launch and lifecycle management
  • Manage software and product development progress with clear daily and weekly priorities, keeping cross-functional teams aligned and unblocked
  • Monitor dashboards, KPIs, and market signals proactively each day
  • Turn market intelligence, user feedback, and competitive analysis into actionable product and go-to-market recommendations
  • Define product positioning, value propositions, and differentiated messaging for target segments
  • Partner with engineering, design, sales, and business development on cohesive launches and iterative improvements
  • Respond quickly to market changes by adjusting messaging, priorities, or tactics
  • Develop collateral including pitch decks, feature briefs, competitive battlecards, and campaign frameworks
  • Track and report performance metrics, linking initiatives to business outcomes
  • Solve problems hands-on, resolving bottlenecks directly rather than escalating

Basic Qualifications

  • 15+ years in product management, product marketing, or a related role
  • Formal product management background with strong knowledge of software development lifecycles and agile methods
  • Proven ability to interpret complex data and dashboards to drive fast, evidence-based decisions
  • Strong hands-on execution across the full product and marketing lifecycle
  • Experience defining positioning, go-to-market strategies, and messaging for software or technology products
  • Ability to manage multiple workstreams with competing priorities in a fast-paced, resource-constrained environment
  • Excellent communication and cross-functional collaboration; able to align stakeholders without relying on hierarchy
  • High tolerance for ambiguity and a bias toward action

Preferred Qualifications

  • Background in growth marketing or product-led growth
  • Familiarity with analytics tools such as Mixpanel, Amplitude, or Tableau
  • Experience with hardware-adjacent software ecosystems
  • Experience recruiting and mentoring junior product or marketing talent in a startup setting

HTC is an equal-opportunity employer committed to diversity. We encourage people from all walks of life to apply, without regard to race, color, ancestry, sex, national origin, citizenship, genetics, marital status, veteran status, age, gender identity or expression, religion, disability, sexual orientation, or any other legally protected status. HTC does not tolerate discrimination or harassment at any stage of recruitment or employment.

Privacy policy: https://www.htc.com/us/terms/privacy/

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