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Product Marketing Specialist | Connectivity & IoT

We are looking for a Product Marketing Specialist to support the evolution and commercialization of Connectivity and IoT solutions across multiple industry verticals.

This role sits at the intersection of Product Management, Go-To-Market strategy and Market Intelligence, helping transform technical capabilities into market-ready propositions that generate customer value and business growth.

The successful candidate will collaborate closely with Product Managers, Pre-Sales teams and subject matter experts to develop compelling value propositions, support commercial initiatives and contribute to the evolution of the product portfolio.

Key Responsibilities

  • Support the design and positioning of Connectivity and IoT solutions for different industry sectors.
  • Develop Go-To-Market materials, presentations and commercial collateral.
  • Collaborate with Product, Sales and Pre-Sales teams to structure and enhance existing offerings.
  • Analyze market trends, competitive dynamics and technology developments within Connectivity and IoT ecosystems.
  • Gather and consolidate customer and stakeholder feedback to support product evolution.
  • Contribute to business cases and opportunity assessments for new initiatives.
  • Translate complex technical concepts into clear business-oriented messaging.
  • Support strategic initiatives aimed at expanding market adoption and revenue opportunities.
  • Degree in Business, Economics, Engineering or related field.
  • Professional proficiency in Portuguese and English.
  • Strong knowledge of Microsoft Office tools.
  • Interest in and practical use of AI-powered productivity tools such as Microsoft Copilot.
  • Strong written and verbal communication skills.
  • Ability to manage multiple stakeholders and priorities.
  • Analytical mindset with strong market awareness.
  • Customer-focused approach.
  • Ability to simplify and communicate complex concepts effectively.
  • Strong organizational skills.

Valued Experience

  • Telecommunications sector.
  • Enterprise Connectivity solutions.
  • Internet of Things (IoT).
  • Product lifecycle management.
  • Product Marketing.
  • Solution positioning and commercialization.
  • Market research and competitive intelligence.

See also

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