Program Manager - Foundation Communications

Program Manager - Foundation Communications

Bring your passion to Texas Health so we are Better + Together

Work Location\: Texas Health Corporate, 612 E. Lamar Blvd., Arlington, TX 76011

Work Hours\: Full Time Days (8\:00am-5\:00pm) for 40 hrs/week (remote work allowed at manager's discretion)

Department Highlights\:

• Gain a sense of accomplishment by contributing to a teamwork environment.
• Receive excellent mentorship, comprehensive training, and dedicated leadership resources.
• Remote Position

What You Will Do\:

The Strategic Communications role leads the development and execution of integrated communications strategies that advance the mission and philanthropic priorities of Texas Health Resources Foundation. Embedded across all areas of Foundation work, this position translates organizational impact into compelling stories that build awareness, strengthen relationships, and inspire philanthropy. Serving as the Foundation's communications strategist and advisor, this role partners across fundraising, donor engagement, stewardship, mission experiences, events, and campaign initiatives to create and implement strategic communications plans. Responsibilities include driving engagement and fundraising outcomes through storytelling, digital marketing, website and social media management, donor communications, and development of brand-aligned content across multiple channels that connect supporters to Texas Health's mission and strategic priorities. The position collaborates with Advancement teams, Regional Teams, Digital and Information Services, Brand Experience, System Services, and hospital-based stakeholders to develop and execute communication strategies that support fundraising and engagement initiatives. This role also oversees website strategy and performance, ensuring alignment with Texas Health brand standards, organizational priorities, and donor engagement objectives.

Essential Functions

Strategic Communications & Campaign Management
Develop and execute integrated communications strategies that support Foundation fundraising priorities, donor engagement, stewardship initiatives, special events, and organizational objectives.
Lead communications planning and execution for fundraising campaigns, employee giving initiatives, community events, and Foundation-wide priorities.
Partner with Foundation leaders and stakeholders to translate strategic objectives into coordinated communications plans.
Digital Communications & Audience Engagement
Lead digital communications strategies across social media, email marketing, website content, and digital fundraising channels.
Develop and implement campaigns that increase awareness, engagement, participation, and philanthropic support.
Monitor and analyze digital performance metrics and recommend enhancements to improve effectiveness and audience engagement.
Content Development & Brand Stewardship
Create and oversee development of donor-focused content across multiple channels, including campaign materials, publications, presentations, stewardship communications, reports, and promotional collateral.
Ensure all communications align with Foundation priorities, organizational messaging, and Texas Health brand standards.
Support media relations, public communications, and storytelling efforts that highlight donor impact and Foundation initiatives.
Website, Digital Fundraising & Platform Management
Provide strategic oversight of Foundation website content, user experience, campaign landing pages, and ongoing enhancements.
Collaborate with internal and external partners to support digital fundraising initiatives, eCommerce functionality, platform improvements, and issue resolution.
Monitor website performance and recommend strategies to enhance engagement and conversion outcomes.
Project, Vendor & Event Management
Manage communications projects from concept through implementation, including timelines, deliverables, approvals, budgets, and resource coordination.
Oversee relationships with vendors, agencies, consultants, and creative partners.
Provide communications planning and support for Foundation events, donor engagement activities, campaign launches, and community outreach initiatives.