Promotions Marketing Manager
Description
This is a Fully Remote Job
About Our Client:
This organization operates in the online education industry, addressing the growing need for accessible skill development in a rapidly changing economy influenced by artificial intelligence. By combining two established learning platforms, the program supports over 300 million learners and more than 12,000 enterprise customers worldwide, providing trusted educational content and a dynamic marketplace of real-world experts.
About the Opportunity:
The PROMOTIONS MARKETING MANAGER leads the development and execution of the promotional calendar for the organization's converging skills platform. This role is responsible for aligning creative, channel, and lifecycle teams to deliver cohesive campaigns, monitoring performance, and ensuring promotions meet revenue goals and user experience standards. The position directly influences how promotional strategies drive engagement and growth within the consumer marketing lifecycle team.
Responsibilities:
- Develop campaign specifications and go-to-market briefs for each promotion, coordinating cross-functional teams.
- Collaborate with Pricing and Commercial Policy teams to define discount rules and promotional guidelines.
- Monitor live promotions daily and adjust strategies based on performance data.
- Lead forecasting, experimentation, and post-campaign analysis with Data Science to optimize future campaigns.
- Ensure overall campaign performance aligns with strategy and maintains consistent user experience.
- Manage projects from conception to completion, aligning creative, channel activation, user experience, and performance.
Requirements:
- 8 or more years of experience in promotions marketing, preferably within subscription or marketplace consumer businesses.
- Proven experience managing promotional calendars end-to-end.
- Ability to partner with Pricing, Commercial Policy/Legal, and Data Science teams for policy compliance and data-driven insights.
- Strong project management skills coordinating diverse stakeholders.
- Proficiency in analyzing promotional performance data and applying findings.
- Experience managing promotions across multiple brands or platforms.
Pay Range and Compensation Package:
- Hiring Compensation Range: $129,000 - 173,500
- Colorado Hiring Compensation Range: $139,000 - 173,500
- This role is also eligible for equity.
Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin.
Note:
TalentHop is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.