Public Affairs Specialist (Social Media)

Organizational Location: This position is with the Department of Homeland Security, within U.S. Customs and Border Protection, Office of Public Affairs located in Washington D.C. Additional selections may be made for other organizational divisions and/or units within the duty location(s) listed above.

This position starts at a salary of $85,447.00 (GS-11, Step 1) to $111,087.00 (GS-11, Step 10) The Public Affairs Specialist independently plans, drafts, and posts engaging content on CBP's official social media accounts, ensuring alignment with agency messaging. The specialist also conducts in-depth social media listening and analysis, providing data-driven insights to inform strategic decisions and improve CBP's social media approach. Typical duties include but not limited to: Independently planning, drafting, and publishing engaging content across official social media platforms to ensure alignment with agency messaging and enhance public understanding of CBP's mission, policies, and initiatives. Creating, producing, and editing high-quality digital content, including text, photography, video, and graphic design, while maintaining strict adherence to CBP brand guidelines. Conducting daily social media listening and data analysis to identify emerging trends, measure the effectiveness of outreach campaigns, and provide data-driven insights to inform strategic decisions. Collaborating with internal partners to address misinformation, manage potential issues, and present recommendations to management for strategic improvements to CBP's digital communication approach. GS Salary: Visit this link to view the locality pay tables by geographic area. If you do not see your geographic area listed, select the "Rest of United States" pay table. Some positions fall under a special pay rate depending on the series, grade level and location of the position. Please visit this link to view special pay rate charts. CBP employees demonstrate the highest level of commitment to protect and serve the United States of America and to exemplify the CBP Core Values of Vigilance, Service to Country and Integrity. Learn more about CBP's mission, core values and careers at https://www.cbp.gov/about Probationary Period: All employees new to the federal government must serve a one year probationary period during the first year of his/her initial permanent federal appointment to determine fitness for continued employment. Current and former federal employees may be required to serve or complete a probationary period. Your resume: A resume describing your job-related qualifications is required and will be used for the purpose of reviewing your qualifications and determining what training, if any, would be required when placed. A resume in English is required. It must contain your full legal name, phone number, relevant work history including a detailed description of your duties, the dates you performed those duties (MM/DD/YY), your hours worked per week, job title, as well as series, grade, and salary (if applicable). For additional required items, see the link. It is recommended that you upload your resume as a PDF instead of a Word document to ensure document quality. Ensure that your uploaded resume is not a password protected document, to include Office 365 passwords. Limit your resume to no more than two pages. The USAJOBS database will not allow an applicant to submit an application that includes a resume over two pages. Your responses to the job questionnaire: https://apply.usastaffing.gov/ViewQuestionnaire/13035835 Your responses to the USA Hire Competency Based Assessment

You must be a U.S. Citizen to apply for this position Males born after 12/31/1959 must be registered with Selective Service Primary U.S. residency for at least three of the last five years (additional details below) All pre-employment processes will be conducted in English You may be required to pass a background investigation CBP follows the DHS Drug-Free Workplace Plan for drug testing procedures As an employee of CBP, you will be joining a workforce that is dedicated to accomplishing our mission while maintaining the trust of our Nation by strictly adhering to all government ethics standards. Your conduct will be subject to the ethics rules applicable to all Executive Branch employees, and to CBP employees specifically, as well as the criminal conflict of interest statutes. Once you enter on duty, these rules include obtaining approval for outside employment or business activity, to ensure such employment or business activity is not prohibited and does not interfere or conflict with performance of your official duties. Please review further details via the following link. DHS uses E-Verify, an internet-based system, to confirm the eligibility of all newly hired employees to work in the United States. Learn more about E-Verify including your rights and responsibilities. Bargaining Unit: This is a bargaining unit covered position, represented under the National Treasury Employees Unions - NTEU. For local chapter contact information see Chapter Websites - National Treasury Employees Union - NTEU This vacancy has a local commuting area requirement, as defined below: The area surrounding the duty station by which people reasonably travel back and forth from home to work; Or The employee's permanent duty station is located within the reasonable travel area surrounding the duty station of this vacancy; Or if applicable For employees who are detailed or temporarily promoted for more than 1 year to another duty location, the detailed or temporary duty location is considered to be the duty location of record for commuting area purposes. For employees detailed or temporarily promoted for less than one year, the permanent duty location is considered the duty location of record for commuting area purposes.