Rare Disease Omnichannel Digital Marketing Manager
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Description
Create and implement the brand or therapeutic area specific Omni channel marketing strategy across customer segments and channels
Lead planning and execution of strategically aligned tactics including development of marketing contents in collaboration with Product Marketing
Partner with cross functional team (RD product marketing/RD medical/IT/Operation) to ensure Omni channel strategy and tactics align with brand plan
Collaborate with analytics and operations teams to develop KPIs and measure ROI
Manage brand digital marketing budget
Effectively manage partner agencies (3rd party)
Partner with compliance, legal, and governance teams to ensure proper policies and procedures are followed for all projects