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Planet Fitness - Baseline Fitness

Regional Manager

This position is no longer accepting applications (closed Oct 28, 2026).

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Description

Job Summary

Responsible for a specified geographic region of Planet Fitness locations including the overall top line revenue and bottom line profitability of that region. Regional Managers will have between 10 and 40 PF locations per region. Regional Managers will have a 2 - 8 District Manager direct reports with up to 40 Club Managers reporting in-directly though the District Managers.

Essential Duties and Responsibilities:

  1. Maintain outstanding and consistent customer experience throughout all Planet Fitness locations in the region.
  2. Review and analysis of daily, weekly, and monthly club and regional level key performance indicators to identify club performance trends and outliers.
  3. Effectively manage communication with all operations personnel within region including consistent communication with District and Club Managers.
  4. Manage all budgets for region including sales, payroll, and expense budgets.
  5. Identify any potential operational or financial deficiencies in each club in the region. In conjunction with District Manager, develop an action plan that addresses these deficiencies, ensure proper implementation and follow up. Report back on the success of action plan, make changes if necessary.
  6. Responsible for building annual sales budgets and KPI targets for District and Club Managers.
  7. Manage vendor, landlord, and contractor relationships.
  8. Responsible for the hiring, coaching, development, reviews, and potential disciplinary actions of District Managers within region.
  9. Approve Club Manager monthly bonuses.
  10. Ensure all operations, HR, and marketing processes and initiatives are fully executed at the club level.
  11. Manage the opening of new and acquired locations within region including pre-sale, grand (re)opening, club remodel, or re-equip.
  12. Responsible for all escalated member and employee issues.

Regional Manager Work Schedule

  1. The Regional Managers job is to manage all aspects of the Planet Fitness business within the region. This job will require more office work than a District Manager. Depending on the regions geography and number of PF locations within a region, the amount of time a Regional Manager should be in the clubs will vary but the goal will be to visit clubs that either need extra attention or have the most volume the most frequently.
  2. When not traveling or doing office work Regional Managers should be working the standard Club Manager schedule in the clubs.

See also