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Regional Sales Manager – Coffee, Convenience & Hospitality

Discussion

At izzio Artisan Bakery, we believe great bread starts with great ingredients—and great people. As the #1 selling and fastest-growing sourdough brand, we craft our bread in small batches using time-honored techniques, simple ingredients, and a passion for quality. Naturally fermented and incredibly delicious, izzio is real artisan sourdough. Our team is at the heart of everything we do, and a key ingredient in our success.


Position Summary

At izzio Artisan Bakery, we believe exceptional bread creates exceptional experiences. The Regional Sales Manager is responsible for accelerating profitable growth by expanding izzio's presence across the Coffee, Convenience Store, Hospitality, and On-the-Go channels. This role will develop strategic customer partnerships, identify new business opportunities, and collaborate with distributors, brokers, and internal teams to deliver premium artisan bakery solutions that elevate customer menus and drive sales.

The ideal candidate combines a passion for artisan breads with strong business acumen and a proven track record of developing regional and national accounts within foodservice.


Primary Responsibilities

Drive Growth

  • Develop and execute annual business plans that deliver sustainable revenue and margin growth.
  • Identify, prospect, and secure new business opportunities within:
    • National and regional coffee chains
    • Independent coffeehouses
    • Convenience store chains
    • Hotels and resorts
    • Colleges and universities
    • Corporate dining
    • Healthcare
  • Expand izzio's distribution footprint by introducing premium artisan breads, sandwich carriers, breakfast offerings, and bakery solutions.

Strategic Account Management

  • Develop long-term partnerships with key regional and national customers.
  • Conduct quarterly business reviews focused on growth, innovation, profitability, and customer satisfaction.
  • Build joint business plans that support customer objectives while maximizing izzio's market share.
  • Negotiate pricing, contracts, promotional programs, and annual business agreements.

Coffee Channel Development

  • Position izzio as the preferred artisan bakery partner for specialty coffee operators.
  • Develop programs supporting breakfast, lunch, grab-and-go, and premium café offerings.
  • Collaborate with customers to create differentiated menu solutions featuring artisan sourdough breads, breakfast, grilled cheese, and pre-packaged sandwiches, and paninis.

Convenience Store Growth

  • Expand izzio's presence within convenience retailers by identifying opportunities in premium sandwiches, breakfast platforms, and grab-and-go programs.
  • Work with category managers and foodservice teams to optimize assortment, merchandising, and promotional strategies.
  • Deliver solutions that help convenience operators increase foodservice sales, average transaction value, and customer loyalty.

Hospitality & Foodservice

  • Develop strategic relationships with hotel management companies, resorts, conference centers, casinos, and hospitality foodservice operators.
  • Partner with executive chefs and culinary teams to integrate artisan bakery products into breakfast buffets, cafés, restaurants, banquets, and catering programs.
  • Position izzio as a premium bakery partner capable of elevating the guest dining experience.

Financial & Business Planning

  • Deliver annual sales and profitability objectives.
  • Develop accurate monthly and quarterly sales forecasts.
  • Analyze segment performance, customer profitability, pricing strategies, and competitive activity.
  • Effectively manage trade investments and promotional spending to maximize return on investment.

Cross-Functional Leadership

  • Collaborate with Marketing, Operations, Customer Service, Supply Chain, Product Development, and Finance to ensure exceptional customer execution.
  • Share customer insights and market intelligence to influence innovation and commercialization efforts.
  • Represent izzio Artisan Bakery at industry trade shows, customer events, and distributor meetings.

See also

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