Regional Sales Manager - Midwest/Gulf States

Regional Sales Manager – Midwest / Gulf States (MI, WI, IL, IN, KY, TN, MS, AL)

We are seeking a driven, high-energy Regional Sales Manager to grow and develop our dealer network throughout the Northeast. This is a field-driven sales role focused on building strong dealer relationships, growing existing accounts, developing new business, and converting competitive opportunities.

This position may be based within the Midwest/ Gulf States territories – preference for living near major airport (Nashville, Louisville, Indianapolis, Detroit) or based out of our Jacksonville HQ ….and requires approximately 50% travel throughout the assigned region.

The right candidate is comfortable owning a large geographic territory, building relationships with key decision-makers, identifying opportunities, asking for the business, and turning relationships into measurable sales growth.

Key Responsibilities

Territory & Dealer Growth
Own sales performance across the territory. Develop strong relationships with dealer principals and key decision-makers while growing revenue, margin, share of wallet, and product penetration within existing accounts.

New Business Development
Prospect and develop new dealers, identify competitive conversion opportunities, and build a healthy pipeline of new business.

Field Sales Execution
Conduct purposeful dealer visits focused on identifying customer needs, introducing new products and programs, overcoming objections, and closing business.

Opportunity Management & Follow-Up
Maintain disciplined follow-up on dealer visits, quotes, product trials, and commitments. Partner closely with Business Development Managers and internal teams to move opportunities from conversation to order.

Ideal Candidate Profile

• Experience in field sales, territory management, or business development, preferably within a dealership-driven or similar B2B environment.
• Hunter mentality with a passion for developing new business and winning competitive accounts.
• Strong relationship-building, negotiation, and closing skills.
• Highly accountable, self-motivated, and comfortable managing a territory independently.
• Positive, competitive, coachable, and driven to achieve results.
• Ability and willingness to travel approximately 50% throughout the assigned territory.

How Success Is Measured

• Sales and gross margin performance
• Year-over-year territory growth
• Growth and share of wallet within existing dealers
• New dealer development and competitive conversions
• Development and conversion of qualified sales opportunities

We are looking for someone who takes ownership of their territory, creates opportunities rather than waits for them, and thrives in a results-oriented sales environment.