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YES Bank

Relationship Manager

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<p>SECTION I: BASIC INFORMATION</p><p>Job Title Relationship Manager Functional Title RM Yes Premia</p><p>Grade Assistant Manager / Deputy&nbsp;</p><p>Manager Management Band Junior Management</p><p>Business Unit Retail Banking Division Retail Banking</p><p>Department Relationship Management Yes&nbsp;</p><p>Premia Location Pan India</p><p>Reporting to Branch Manager No. of Direct Reports Not Applicable</p><p>SECTION II: ROLE SUMMARY</p><p>The role holder is responsible for deepening existing client relationships or acquiring those that are new to bank. The&nbsp;</p><p>incumbent must act as a one point of contact for managed clients and leverage opportunities to increase overall wallet share&nbsp;</p><p>in accordance with the financial needs of the customer.</p><p>SECTION III: KEY RESPONSIBILITIES/ ACCOUNTABILITIES</p><p>Core&nbsp;</p><p>Responsibilities</p><p>Relationship Management :</p><p>▪ Manages the banking and investments relationship and is responsible for overall growth of Liabilities&nbsp;</p><p>&amp; Investment business from branch/retail customers</p><p>▪ Develops, manages, and expands customer relationships by providing service level which exceeds&nbsp;</p><p>client expectations of most important customer segment</p><p>▪ Identifies current and potential relationship with additional revenue potential and grow business&nbsp;</p><p>volumes for larger share of customer wallet</p><p>Generating Incremental Business</p><p>▪ Sales targets spread across liabilities, retail assets, business banking, forex, cards, investments etc</p><p>▪ Proactively sells the full range of consumer and commercial product to current and potential&nbsp;</p><p>Relationships</p><p>▪ Deepens existing relationships or acquires new customers to Increase CASA balance in allocated&nbsp;</p><p>portfolio</p><p>▪ Drives higher product and channel penetration to deepen mapped relationships and to increase&nbsp;</p><p>customer relationship value with the bank</p><p>Customer Engagement:</p><p>▪ Ensures portfolio quality by regularly engaging with each mapped relationship and maintaining the&nbsp;</p><p>desired relationship values</p><p>▪ Face to the client and First person Responsible for service and sales satisfaction of mapped clients</p><p>Investments</p><p>▪ Analyses financial needs of the customers and offer appropriate product with utmost transparency</p><p>▪ Drives revenue business to generate fee income through products like mutual funds, investments and&nbsp;</p><p>insurance</p><p>Audit &amp; Compliance</p><p>▪ Adheres to the Bank’s policy on acquisition/BSA/KYC etc as well as compliance requirements of&nbsp;</p><p>regulatory authorities (RBI/SEBI/AMFI/IRDA, etc)</p><p>SelfManagement&nbsp;</p><p>Responsibilities&nbsp;</p><p>▪ Defines performance goals at the start of the year in discussion with the reporting manager and&nbsp;</p><p>ensures that the goals are monitored and achieved during the course of the year.&nbsp;</p><p>▪ Takes ownership of his/her own learning agenda by identifying development needs in consultation&nbsp;</p><p>with the reporting manager and working towards bridging the gaps through various means which&nbsp;</p><p>go beyond just training.</p><p>▪ Understands the competencies relevant to his/her role, and works towards displaying as well as&nbsp;</p><p>developing these effectively.</p><p>▪ Keeps abreast of relevant professional/industry developments, new techniques and current issues&nbsp;</p><p>through continued education and professional networks.</p><p>Risk and&nbsp;</p><p>Internal Control&nbsp;</p><p>Responsibilities</p><p>▪ Follows risk policy and processes to mitigate the operational, regulatory, financial, informational,&nbsp;</p><p>reputational and audit risks as instructed by the departmental manager.</p><p>▪ Executes the established internal control systems and compiles relevant information for departmental&nbsp;</p><p>audits, as necessary.</p><p>SECTION IV: KEY INTERACTIONS</p><p>Key Internal&nbsp;</p><p>Interactions Purpose of Interaction</p><p>Channel Partners ▪ Coordinate with product and programs teams to drive channel activities and initiatives</p><p>Other Unit RM’s ▪ Connect with Business Banking RM’s, ADM, RBDL, PSM to maximize leads and generate cross sell&nbsp;</p><p>opportunities</p><p>▪ Liase with key stakeholders eg YSB, HCM, FCU to execute organizational mandates</p><p>▪ Solicit support as required to close key job deliverables</p><p>Key External&nbsp;</p><p>Interactions Purpose of Interaction</p><p>Prospective YBL&nbsp;</p><p>Customers</p><p>▪ Present the organization in a professional and positive manner to generate interest and capture&nbsp;</p><p>mindshare</p><p>Existing YBL&nbsp;</p><p>Cusotmers ▪ Seek to engage and identify opportunities to increase the overall wallet share</p><p>SECTION V: KNOWLEDGE &amp; EXPERIENCE</p><p>KNOWLEDGE</p><p>Minimum&nbsp;</p><p>Qualifications</p><p>▪ Bachelor’s degree&nbsp;</p><p>▪ Master’s degree is preferred</p><p>Professional&nbsp;</p><p>Certifications</p><p>▪ AMFI/NCFM/NISM/IRDA/JAIIB/CAIIB &amp; such relevant certifications will be an added&nbsp;</p><p>advantage.</p><p>Language Skills ▪ Written and spoken English is essential</p><p>EXPERIENCE</p><p>Years of&nbsp;</p><p>Experience ▪ A minimum of 2 years of relevant experience with at least 1 year in a similar role</p><p>Nature of&nbsp;</p><p>Experience ▪ Prior experience in BFSI Sector</p>
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