Revenue Growth Management Manager - Commercial - CPD
Description
Revenue Growth Management (RGM) Manager
Consumer Products Division | L'Oréal Korea
WHO WE ARE
In the Consumer Products Division (CPD), our mission is to democratize the best of beauty by making high-quality, innovative beauty products accessible to all.
The Category & Business Development team drives sustainable and profitable growth by connecting commercial strategy, financial performance, and data-driven decision-making across brands and channels.
As an RGM Manager, you will play a key role in optimizing commercial performance and profitability through five core RGM levers: Strategic Pricing, Price Pack Architecture, Active Mix, Promotion, and Trade Terms.
CORE WORK ACTIVITIES
Drive sustainable and profitable growth by analyzing commercial and financial performance, developing actionable RGM strategies, and supporting business decisions across pricing, product portfolio, channel mix, promotional investments, and trade terms.
1. Strategic Pricing
- Develop balanced pricing strategies based on competitive price indices, market dynamics, consumer insights, and profitability considerations.
- Provide pricing recommendations during key business planning cycles
- Track and evaluate the impact of price increases on sales performance, market competitiveness, and profitability.
2. Active Mix Optimization
- Channel Mix: Analyze channel profitability, growth potential, and shopper characteristics to recommend an optimal channel mix for profitable growth.
- Product Mix: Evaluate product-level profitability, growth potential, and sales contribution to identify opportunities for mix improvement.
- Develop actionable recommendations to optimize channel and product mix in collaboration with Sales, Marketing, and Finance teams.
3. Promotion Optimization
- Develop and implement standardized pre- and post-promotion ROI analysis frameworks to evaluate promotional effectiveness and efficiency.
- Establish and manage promotion guidelines to support category and brand profitability objectives.
- Analyze channel-level investment efficiency, including discounts, PLV, GWP, and retail media investments.
- Recommend promotional investment optimization opportunities to improve ROI and profitability.
4. Trade Terms Management
- Develop Sales Deduction guidelines to support divisional profitability targets during major planning cycles.
- Collaborate with Finance and Commercial teams to align trade investment assumptions and profitability targets.
- Conduct financial simulations and scenario analyses to support retailer trade-term negotiations.
- Recommend optimal trade-term structures by balancing commercial competitiveness and profitability.
5. Price Pack Architecture (PPA)
- Analyze competitive positioning across product formats, pack sizes, and price tiers
- Identify portfolio gaps and growth opportunities through market benchmarking and consumer insights.
- Recommend new product formats, pack sizes, and channel-specific assortment strategies to strengthen competitiveness and profitability.
CROSS-FUNCTIONAL RESPONSIBILITIES
Data Analytics & Performance Management
- Analyze sales, market, and financial data to identify growth opportunities, profitability gaps, and key business drivers.
- Translate complex data into actionable business recommendations and communicate findings to key stakeholders.
Framework & Process Development
- Develop practical analytical frameworks and standardized evaluation methodologies to improve RGM decision-making.
- Support the integration of RGM principles into key business processes, including business planning and performance reviews.
- Continuously improve RGM tools and processes to enhance operational efficiency and decision quality.
Cross-functional Collaboration & Change Management
- Partner with Sales, Marketing, Finance, and other functions to align RGM strategies with business priorities.
- Facilitate the adoption of RGM recommendations, tools, and processes across the organization.
- Support cross-functional initiatives to improve commercial performance and profitability.
QUALIFICATIONS
- 5–10 years of professional experience in Revenue Growth Management, Commercial Strategy, Commercial Finance, Sales Planning, Business Development, Pricing, or related functions.
- Experience in FMCG, beauty, consumer goods, retail, or e-commerce industries preferred.
- Hands-on experience in commercial performance analysis, profitability management, pricing, promotional effectiveness, or trade investment management.
- Understanding of commercial P&L, revenue and margin drivers, and retail/channel dynamics.
- MBA or relevant advanced degree is a plus.
- Business-level English communication skills preferred.
WE ARE ENGAGED & COMMITTED:
We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way.
The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion or any other characteristics protected by law.
We are proud to be an equal opportunity employer.
(*Please attach your updated Eng. resume when you apply.)