Sales Account Manager

1. Account & Relationship Management

● Own and manage an assigned portfolio of B2B buyers across the F&B and HORECA

sectors.

● Build strong relationships with business owners, procurement managers, purchasing

teams, and key decision-makers.

● Act as the primary point of contact for account-related matters, ensuring timely resolution

of buyer concerns.

● Conduct regular account reviews and proactively identify opportunities to strengthen

customer relationships.

2. Account Growth & Revenue Development

● Drive repeat purchasing, order frequency, GMV growth, and increased wallet share

across assigned accounts.

● Identify upselling and cross-selling opportunities based on buyer requirements and

purchasing patterns.

● Monitor account performance against monthly commercial targets.

● Work closely with suppliers and internal teams to improve product availability, pricing

competitiveness, and customer satisfaction.

3. Buyer Retention & Churn Prevention

● Monitor buyer purchasing activity and identify declining, dormant, or at-risk accounts.

● Proactively investigate reduced order frequency, customer dissatisfaction, and potential

churn.

● Develop and execute account recovery and reactivation plans.

● Maintain strong engagement to maximize customer retention and lifetime value.

4. Payment & Credit Discipline

● Monitor account payment terms, outstanding dues, and credit utilization.

● Proactively follow up with buyers to ensure payments are collected within agreed terms.

● Coordinate with Finance, Credit, and Collections teams on payment risks, disputes, and

overdue accounts.

● Identify early warning signs and escalate potential credit or collection issues before they

become problematic.

5. CRM & Account Performance Management

● Maintain accurate and complete account information, activities, buyer feedback, and

follow-up actions in the CRM.

● Track purchasing trends, account health, payment status, and engagement history.

● Prepare structured account reviews, recovery plans, and performance updates.

● Ensure every assigned account has clear ownership, documented next steps, and

regular follow-up.

6. Cross-Functional Coordination

● Collaborate with Commercial, Operations, Finance, Customer Support, and Product

teams.

● Coordinate the resolution of order issues, pricing concerns, delivery challenges, and

payment disputes.

● Ensure buyer issues are followed through to resolution rather than simply escalated.

Required Qualifications & Experience

● Bachelor's degree in Business Administration, Marketing, Hospitality, or a related field.

● Minimum 3 years of proven B2B Account Management or Key Account Management

experience.

● Strong preference for candidates with UAE experience in F&B distribution, HORECA

supply, foodservice procurement, hospitality supply chains, or B2B marketplaces.

● Demonstrated experience managing an existing portfolio of commercial accounts.

● Proven ability to improve customer retention, increase account revenue, and resolve

commercial issues.

● Good understanding of invoicing, payment terms, receivables, and customer credit

management.

● Proficiency in CRM systems, preferably Zoho, Salesforce, or HubSpot, and Excel.

● Strong communication, negotiation, problem-solving, and relationship management

skills.

● Professional fluency in Arabic and English is highly preferred.

● UAE driving licence is an advantage.

Skills

We value individuals who demonstrate:

● Ownership: Takes responsibility for account performance and follows through on

commitments.

● Commercial Mindset: Understands revenue, profitability, purchasing behavior, and

business opportunities.

● Proactivity: Identifies risks and opportunities without waiting for instructions.

● Analytical Thinking: Uses data to understand account health and make decisions.

● Execution: Delivers solutions, not just updates or explanations.

● Customer Focus: Builds lasting professional relationships while protecting the company's

commercial interests.

Performance Expectations

Success in this role will be measured by:

● Retention and reactivation of assigned buyers.

● Growth in GMV, purchasing frequency, and wallet share.

● Achievement of monthly account portfolio targets.

● On-time payment performance and proactive receivables management.

● Resolution of account issues and customer satisfaction.

● Accuracy, completeness, and consistency of CRM records.