Hospitality Sales Administrator

The Sales Operations Coordinator provides critical operational and administrative support to the hotel's Sales & Marketing team, with a primary focus on sales forecasting, lead management, group coordination, prospecting support and client engagement.

This position serves as an important connection between the Director of Sales, sales team, hotel departments and clients by ensuring sales opportunities are organized, properly assigned, accurately documented and followed through from initial inquiry through group arrival and post-event follow-up.

The ideal candidate is highly organized, detail-oriented, proactive and comfortable working in a fast-paced full-service hotel environment. This position requires strong communication skills, excellent follow-through and the ability to identify opportunities before they become deadlines.

Benefits and Discounts provided to company employees:

• Medical/Dental/Vision Insurance
• Vacation time
• Vacation Enhancement
• Personal Day
• Paid Holidays
• Funeral/Bereavement Leave
• Pet Bereavement
• Footwear Reimbursement Policy
• $20,000 Life Insurance Policy
• Holiday Bonus
• Sick time
• Travel Benefits at IHG® Hotels & Resorts Worldwide
• Friends and Family Rate at the Crowne Plaza Lansing
• Retirement Plan with company match

Benefits eligibility varies based on position, employment status, and length of service.

The Day to Day

• Build targeted prospecting lists using repeat business, prior-year accounts, lost business and other market intelligence.
• Identify accounts and opportunities requiring sales follow-up.
• Maintain accurate and timely information within hotel sales and CRM systems.
• Assist with tracking sales activity, deadlines and follow-up opportunities.
• Serve as a primary point of contact for incoming sales calls and inquiries.
• Assist the sales team with client correspondence, presentations and account documentation.
• Maintain organized and accurate sales files.
• Prepare detailed group resumes and ensure all relevant information is accurately documented.
• Track and communicate group deadlines and required materials.
• Assist with pre-arrival group preparation and post-event follow-up.
• Process and track eligible planner loyalty/reward points.
• Assist in coordinating and preparing for client and planner site inspections.
• Support client appreciation and planner engagement initiatives.
• Assist with brand engagement activities and sales-related marketing initiatives.
• Help ensure clients receive a consistent and professional experience throughout the sales process.

Ideal Candidate

The ideal candidate is a highly organized hospitality professional who enjoys creating order, anticipating needs and keeping a sales team moving forward. They should be comfortable working behind the scenes while also interacting directly with clients, planners and hotel departments.

Success in this position requires someone who doesn't simply wait for the next task, but actively looks ahead—identifying upcoming deadlines, repeat-business opportunities, incomplete information and sales opportunities before they become problems.