Sales and Application Representative_Contact Lens
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Description
The Sales and Application Representative is responsible for driving sales growth while providing professional clinical application support for ZEISS Contact Lens products.
Main Task
Sales Responsibilities
- Achieve assigned sales targets and business objectives within the designated territory.
- Develop new business opportunities and expand market penetration for ZEISS Contact Lens products.
- Build and maintain strong relationships with ophthalmologists, optometrists, optical stores, distributors, and other key customers.
- Conduct regular customer visits to identify business opportunities and provide tailored solutions.
- Prepare sales forecasts, maintain CRM records, and provide regular market intelligence and competitor analy-sis.
- Collaborate with marketing and cross-functional teams to execute promotional campaigns and product launches.
Application and Training Responsibilities
- Deliver product training and clinical education to customers and internal teams, ensuring proper fitting tech-niques and product utilization.
- Provide on-site clinical support during new product implementation, customer onboarding, and complex fit-ting cases.
- Act as the technical expert for contact lens products, addressing customer inquiries and troubleshooting clinical issues.
- Organize workshops, seminars, and continuing education programs to enhance customer knowledge and clinical competency.
- Collect customer feedback and communicate market insights to Product Management, Marketing, and Global teams for continuous product improvement.
- Partner closely with the Sales team to identify opportunities where clinical support can accelerate customer adoption and business growth.
- Support company assigned professional affairs projects (for instance, clinical trials in hospitals and clinics, ortho-K health check project, etc).