Sales and Marketing VA
Salary: $4 – $5 per hour
Job Summary:
We’ve created a role for a proactive, sales-minded professional to help our multi-location home services business book more jobs, recover lost opportunities, and build stronger customer loyalty. At the center of the role is quick, consistent lead follow-up by phone and text, backed by CRM management, marketing monitoring, and business reporting. You’ll do well here if you’re confident talking with US customers, comfortable with numbers, and think like an owner instead of working down a checklist.
Key Responsibilities:
Watch the CRM throughout the day for new quotes, bookings, cancellations, and voided jobs, and move fast on every opportunity
Call new quote requests right away to close the sale and upsell additional services
Follow up on unbooked quotes, missed calls from local service ads, and inbound text inquiries to win back lost business
Call outbound prospects and campaign responses, and guide interested leads all the way to a booking
Dig into cancellations and voided jobs to find out why they were lost and recover customers where possible
Text recent customers to check on their experience, send Google review links to happy customers, monitor reviews across every location, and escalate complaints or negative reviews to management immediately
Post approved content and keep an eye on comments and messages across Facebook, Instagram, X, YouTube, LinkedIn, Nextdoor, and Patch, flagging possible leads and customer issues
Track advertising and campaign performance (Google Local Services Ads, PPC/Performance Max, AI platform ads, and email campaigns) and run daily competitor searches in key service areas
Pull and analyze CRM and advertising reports on jobs, revenue, locations, service types, lead sources, conversions, and cancellations to show where revenue is won and lost
Review fuel card, toll, and vehicle-tracking reports to spot unusual activity and cost-saving opportunities, and support management with data entry, CRM upkeep, spreadsheets, and research
Mandatory Skills:
Proven experience in inside sales, outbound calling, or lead follow-up with a track record of converting leads
Excellent spoken and written English and confidence speaking with US customers by phone and text
Hands-on CRM experience, including logging activity and running reports
Strong spreadsheet skills (Google Sheets or Excel) and the ability to analyze data and pick out trends
Proficiency in Google Workspace and the ability to learn new software quickly
Experience posting and monitoring content on major social media platforms
Proactive, owner-minded approach to spotting problems and opportunities
Conscientious, thorough, and independent
Strong communication skills
Preferred Skills:
Experience in a home service business (cleaning, HVAC, plumbing, pest control, or similar)
Familiarity with Google Local Services Ads, Google Ads, or Performance Max campaigns
Proven upselling experience
Experience with call tracking or marketing attribution tools
Background in customer service or online review management
Experience reviewing fleet or expense reports such as fuel cards, tolls, or GPS tracking
Able to stay on top of several priorities at once
Why Join Us:
Join a hands-on, owner-led team where your work drives revenue directly and your ideas get a real hearing. You’ll build skills across sales, marketing, and business analytics, with genuine room to take ownership and grow with us.