Sales Development Representative (SDR)
Posted
- Prospect and engage potential customers through cold calls, emails, and outbound sequences
- Identify and qualify leads based on ArboStar’s ICP and qualification criteria
- Connect with business owners and key decision-makers in the tree care industry
- Conduct effective discovery conversations to understand prospects’ needs and pain points
- Clearly communicate ArboStar’s value proposition and relevant use cases
- Handle common objections and move qualified prospects toward a demo
- Schedule qualified demos for Account Executives
- Follow up consistently with prospects throughout the sales process
- Maintain accurate lead information and activity in Pipedrive CRM
- Collaborate closely with the Sales team to improve lead quality and conversion
- Use AI tools such as ChatGPT or Claude to improve prospecting, personalization, research, and outreach efficiency
- Continuously improve call and email quality based on feedback and QA results
How Success Will Be Measured
Your performance will be evaluated based on:
- Demos booked per month
- SQL-to-demo conversion rate
- Show-up rate for booked demos
- Cold call volume and connect rate
- CRM hygiene and data accuracy
- Call and email QA score
- Overall lead quality and contribution to the sales pipeline
Must-have:
- 2–3+ years of experience in SDR, BDR, or outbound sales
- Experience in SaaS, technology, or B2B sales is preferred
- C1+ English, both written and spoken
- Native or fluent Spanish
- Strong communication and discovery skills
- Confidence with cold calling and high-volume outbound activity
- Ability to quickly identify buying intent and qualify prospects
- Resilience and persistence — comfortable with rejection and consistent follow-up
- Experience using CRM systems such as Pipedrive, HubSpot, Salesforce, or similar
- Strong organizational skills and attention to data accuracy
- Proactive and comfortable using AI tools to improve productivity
- Self-motivated and able to work independently in a remote environment
- Availability to work hours aligned with North American Eastern Time (ET)
- Fully remote work.
- Work schedule: 9:00 AM – 5:00 PM (GMT-5)
- Paid vacation (10 days).
- An opportunity to significantly influence the direction of the company.
- Steep learning curve and personal growth opportunities.
- Access to courses and training.
- Corporate English language training.
- Competitive salary.
- Growth opportunities