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Wozku

Sales Development Representative

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Description

We are looking for an experienced Sales Development Representative (SDR) to drive top-of-the-funnel pipeline creation through structured outreach, intelligent conversations, and enterprise-grade discovery. This role goes beyond telecalling; it requires engaging CXOs and senior stakeholders, qualifying opportunities, and handing over strong Marketing Qualified Leads (MQLs) to the sales team.


The core responsibilities for the job include the following:


Pipeline and Lead Generation:

  • Execute outbound calling, email, and LinkedIn outreach to generate high-quality MQLs.
  • Build and manage a consistent pipeline across target enterprise accounts.
  • Conduct 20-25 structured conversations per day with decision-makers and influencers.
  • Qualify leads based on business need, timing, stakeholder involvement, and fit.


CXO-Level Engagement:

  • Engage with C-suite executives (CMOs, CHROs, CIOs, Heads of Marketing, Demand, and HR).
  • Articulate Wozku's advocacy-led growth narrative clearly and confidently.
  • Understand enterprise marketing, employer branding, demand generation, and advocacy use cases.


Discovery and Qualification:

  • Perform first-level discovery to understand: Current advocacy / social / event amplification efforts; Challenges around demand, influence, employer branding, and trust; and Existing tools (e. g., Hootsuite, Sprout Social, Sociabble, DSMN8 EveryoneSocial, etc. ).
  • Convert qualified conversations into MQLs and schedule demos for the sales team.


Collaboration and Reporting:

  • Work closely with Sales, Marketing, and Growth teams to refine outreach messaging.
  • Maintain accurate CRM updates, call notes, and lead status.
  • Share market insights, objections, and competitor intelligence from conversations.


Requirements:

  • 1-3 years of experience as an SDR / Inside Sales / Business Development professional.
  • Proven experience in telecalling and outbound pipeline generation for B2B SaaS or MarTech.
  • Hands-on experience engaging CXO and senior leadership audiences.
  • Exposure to employee advocacy, social media management, or marketing technology platforms.
  • Familiarity with tools/companies like Hootsuite, Sprout Social, Sociabble, DSMN8 EveryoneSocial, etc.
  • Strong communication skills (verbal + written) with confidence in executive conversations.


Good to Have:

  • Experience selling or supporting enterprise SaaS solutions.
  • Understanding of advocacy, community-led growth, demand generation, or employer branding.
  • Prior experience working with global or large enterprise accounts.


What Success Looks Like:

  • Consistent generation of high-quality MQLs month-on-month.
  • Strong demo conversion from qualified conversations.
  • Clear articulation of Wozku's value proposition in enterprise contexts.
  • Clean handoff to sales with complete discovery and qualification notes.

Skills

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See also

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