Sales Development Representative

Description

The Sales Development Representative (SMB Account Growth Focus) is responsible for driving revenue growth across ZainTECH’s SMB customer portfolio through account expansion, upselling, cross-selling, and new business development activities. The role combines SMB account management with proactive sales development, focusing on high-volume, short-cycle opportunities within the ICT and digital solutions space.

Working closely with Account Managers and Sales teams, the Sales Development Representative plays a key role in accelerating pipeline generation, increasing customer engagement, and expanding existing customer relationships while identifying new SMB business opportunities across assigned markets.

Responsibilities:

SMB Account Management & Growth

• Own and manage a portfolio of SMB accounts, focusing on account growth, customer retention, upsell and cross-sell opportunities
• Build and maintain strong relationships with customer stakeholders to understand evolving business and technology requirements
• Conduct regular account reviews to identify expansion opportunities and position relevant ICT and digital solutions
• Drive revenue growth through the successful execution of upsell and cross-sell initiatives across assigned accounts

Sales Development & New Business Generation

• Identify and pursue new business opportunities within the SMB segment through outbound prospecting and lead generation activities
• Qualify opportunities by identifying customer requirements, decision-makers, budgets, timelines
• Maintain a healthy pipeline of short-cycle opportunities, ensuring consistent progression and deal closure
• Support pipeline acceleration and revenue generation initiatives across the SMB portfolio

Pipeline & Sales Management

• Manage multiple opportunities simultaneously within a high-volume sales environment
• Maintain accurate CRM records including pipeline updates, account activities, opportunity tracking, forecasting data
• Ensure strong pipeline hygiene and reporting accuracy within Salesforce or similar CRM platforms
• Consistently meet or exceed defined sales and activity KPIs

Collaboration & Stakeholder Alignment

• Collaborate closely with Account Managers and Sales teams to align on account strategies, customer engagement plans, revenue growth opportunities
• Support broader sales initiatives and campaigns targeting SMB customers
• Coordinate with internal stakeholders to ensure smooth customer engagement and commercial alignment

Requirements

• 2–4 years of experience in B2B sales, SMB account management, inside sales, sales development roles
• Experience within ICT, technology services, or digital solutions environments is preferred
• Proven track record in upselling, cross-selling, closing small to mid-sized deals
• Experience managing multiple accounts and short-cycle sales opportunities
• Familiarity with Salesforce or similar CRM platforms, sales engagement and prospecting tools
• Bachelor’s degree in business administration, marketing, sales, information technology, or a related field