SALES DIRECTOR (TCM WELLNESS)
Key Responsibilities
- Develop and execute strategic sales plans to achieve the company's revenue and growth targets.
- Lead and manage the sales teams across multiple outlets to maximise sales performance and operational excellence.
- Drive business development initiatives and identify new market opportunities in the wellness, TCM and healthcare sectors.
- Develop sales strategies and promotional campaigns for TCM wellness services, including acupuncture, Tuina, wellness therapy and preventive healthcare programmes.
- Provide professional guidance on TCM wellness concepts and treatment programmes to support product positioning, customer education and sales strategies.
- Build and maintain strong relationships with key clients, business partners and corporate customers.
- Analyse market trends, customer behaviour and competitor activities to formulate effective sales strategies.
- Oversee sales forecasting, budgeting and business performance reporting.
- Recruit, mentor and develop sales managers and outlet managers to achieve business objectives.
- Collaborate with the Marketing, Operations and Finance departments to improve customer acquisition, retention and overall business performance.
- Ensure compliance with company policies, industry regulations and ethical business practices.
- Lead continuous improvement initiatives to enhance customer experience, service quality and operational efficiency.
Requirements
- Diploma or Degree in Business, Marketing, Management, Traditional Chinese Medicine (TCM), Healthcare or a related discipline.
- Extensive experience in sales leadership, business development or commercial management.
- Strong knowledge of the Traditional Chinese Medicine (TCM) and wellness industry, including acupuncture, Tuina, wellness therapies and preventive healthcare services.
- Proven experience in developing sales strategies and managing multi-outlet sales operations.
- Excellent leadership, communication and negotiation skills.
- Strong analytical, planning and decision-making abilities.