Sales Manager – Chemical & Process Industry
Location: Singapore
Work Arrangement: Hybrid
Reporting To: AVP I&I (ASEAN)
Job Summary
We are seeking a results-driven sales professional to drive business growth and expand market presence within the Chemical & Process Industry in Singapore and the wider ASEAN region.
The successful candidate will be responsible for developing new business opportunities, managing key customer accounts, and implementing go-to-market strategies in collaboration with the AVP I&I (ASEAN). The role focuses on achieving revenue targets, strengthening customer relationships, and promoting the company's Testing, Inspection and Certification (TIC) services and related technical solutions.
The ideal candidate should have a strong background in direct B2B sales, preferably within the TIC industry or related sectors such as industrial services, chemicals, manufacturing, engineering, or process industries. A customer-focused mindset, strong commercial acumen, and the ability to engage technical and business stakeholders are essential for success.
Key Responsibilities
1. Business Development & Sales Growth
Identify, develop, and secure new business opportunities within the Chemical & Process Industry.
Proactively identify potential customers, including chemical manufacturers, petrochemical companies, oil and gas operators, process plants, refineries, and industrial service providers.
Develop and execute sales strategies to expand the company's customer base and market share.
Generate new leads through market research, networking, industry events, customer referrals, and direct sales activities.
Build and maintain a strong sales pipeline to achieve assigned revenue, sales growth, and profitability targets.
Identify cross-selling and upselling opportunities within existing accounts to maximise business potential.
2. Key Account Management
Manage and develop strategic customer accounts to establish long-term business relationships.
Understand customers' business operations, technical requirements, and commercial objectives to recommend suitable service solutions.
Conduct regular customer visits, business reviews, and sales meetings to strengthen engagement and identify new opportunities.
Act as the primary point of contact for assigned customers, coordinating with internal teams to address enquiries and resolve service-related issues.
Monitor customer satisfaction and proactively identify opportunities to improve service delivery and customer retention.
3. Go-to-Market Strategy & Market Development
Work closely with the AVP I&I (ASEAN) to develop and implement go-to-market strategies for the Chemical & Process Industry.
Analyse market trends, customer demand, competitor activities, and industry developments to identify growth opportunities.
Identify target customer segments and develop effective approaches to penetrate new markets and industries.
Support the development of sales campaigns, value propositions, pricing strategies, and customer engagement initiatives.
Provide regular market intelligence and feedback to management to support business planning and strategic decision-making.
4. Sales Negotiation & Commercial Management
Prepare sales proposals, quotations, and commercial offers in line with customer requirements and company guidelines.
Lead commercial discussions and negotiations to secure new contracts and achieve favourable business outcomes.
Manage the sales process from initial customer engagement and proposal development through contract award and handover.
Monitor sales performance, revenue forecasts, and pipeline progression to ensure targets are achieved.
Work with internal stakeholders to ensure proposed solutions meet customer expectations and commercial objectives.
5. Internal Collaboration & Service Coordination
Collaborate with technical, operational, and service delivery teams to develop appropriate solutions for customers.
Coordinate with relevant internal stakeholders to ensure a smooth transition from sales to service execution.
Work with regional teams to identify cross-border business opportunities and support customer requirements across ASEAN.
Ensure customer commitments, service expectations, and commercial agreements are communicated clearly to the relevant teams.
6. Sales Reporting & Performance Monitoring
Maintain accurate customer records, sales activities, and opportunity updates in the company's CRM system.
Prepare regular sales pipeline reports, revenue forecasts, and business performance updates for management.
Track progress against sales targets and develop action plans to address gaps.
Provide insights on market conditions, customer feedback, and emerging business opportunities.
Job Requirements
Diploma or Degree in Business, Sales & Marketing, Chemical Engineering, Mechanical Engineering, or a related discipline.
At least 4 years of direct B2B sales experience, preferably within the Testing, Inspection and Certification (TIC) industry or related technical service sectors.
Experience serving customers in the Chemical & Process Industry, petrochemical, oil and gas, industrial manufacturing, or engineering sectors will be an advantage.
Proven track record in business development, key account management, and achieving sales targets.
Strong commercial negotiation, presentation, communication, and interpersonal skills.
Ability to understand technical service offerings and translate customer requirements into suitable business solutions.
Self-motivated, customer-oriented, and comfortable working independently in a target-driven environment.
Strong analytical and strategic thinking skills, with the ability to identify market opportunities and develop effective sales plans.
Proficiency in Microsoft Office and CRM systems.
Willingness to travel for customer meetings and business development activities when required.
Key Success Factors
Achievement of annual sales and revenue targets.
Growth in new customer acquisition and existing account revenue.
Development of a healthy sales pipeline and accurate revenue forecasts.
Successful execution of go-to-market strategies.
Strong customer retention and long-term account development.
Expansion of the company's presence within the Chemical & Process Industry.