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CredFlow

Sales Manager - Enterprise Sales

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Description

Location: Noida (Sector 3)

Experience: 0 - 2 years | Fresh MBA graduates welcome

Function: Sales

Openings: Multiple

Reporting to: Leadership / Business Head

ABOUT CREDFLOW:

CredFlow is building the Cashflow Management OS for Indian SMEs - combining technology, financial services, and commerce to help businesses manage and unlock their working capital.

CredFlow Capital, our lending arm, makes Indian businesses cash-rich through digital-first working capital solutions - Purchase Invoice Discounting, Business Loans, Vendor Financing and Supply Chain Finance.

We are looking for hungry, sharp Sales Managers who can bring large enterprises onto our lending book.

THE ROLE:

This is not an inside-sales or lead-servicing role.

Your primary job is to hunt, pitch, and close large and mid-sized enterprises (100 Cr+ turnover) for CredFlow's working capital lending products - and turn them into growing, repeat borrowers.

You will sit across the table from CFOs, Finance Heads and promoters, understand how cash moves through their business, and structure a solution that fits. This is an individual contributor role with high ownership.

You will own the enterprise sales funnel end-to-end: Identify - Prospect - Reach Out - Pitch - Structure - Close - Disburse - Grow the Account.

WHAT YOU WILL DO:

1. Hunt Enterprise Clients:

- Build and continuously expand a pipeline of 100 Cr+ turnover enterprises.

- Research target companies, their supply chains, and working capital cycles.

- Map CFOs, Finance Heads and promoters, and find the right entry points.

- Proactively reach out through calls, LinkedIn, email, referrals, events and industry networks.

- Spot where one anchor enterprise can unlock financing for its vendors and dealers.

2. Pitch & Close:

- Pitch Invoice Discounting, Business Loans and Supply Chain Finance to senior decision-makers.

- Understand the client's business model, cash cycle, banking relationships and pain points.

- Simplify complex financial products and position them against banks and other lenders.

- Negotiate pricing, limits, tenure and documentation.

- Drive deals from first meeting to sanctioned limit.

3. Turn Sanctions Into Disbursals:

A deal is closed only when money moves. You will:

- Work with credit, operations and onboarding teams to ensure smooth underwriting and conversion.

- Drive the first disbursal from every sanctioned client.

- Increase limit utilisation and expand wallet share within existing accounts.

- Build trusted, long-term relationships with CFOs and Finance Heads.

4. Own Your Numbers:

- Manage your sales pipeline and track the full funnel in CRM.

- Hit monthly and quarterly disbursal and revenue targets.

- Identify which industries, deal sizes and pitches convert best - and double down.

- Share client and market insights with leadership to shape product and strategy.

WHO WE ARE LOOKING FOR:

We are looking for someone with hunter DNA and a head for numbers. You should be:

- Proactive and comfortable with cold outreach to senior people.

- Driven by targets and business outcomes.

- Confident speaking to CFOs, promoters and senior business leaders.

- Able to understand a balance sheet and explain complex financial products simply.

- Strong at negotiation, relationship-building and creating urgency.

- Persistent - a 'no' today is a follow-up next month.

- Fast-moving, organised, and comfortable operating with ambiguity.

- Ambitious to grow into leadership roles in enterprise / fintech sales.

IDEAL BACKGROUND:

- MBA / PGDM (Sales, Marketing or Finance preferred).

- 0 - 2 years of experience - fresh MBA graduates are welcome.

- Internships or experience in B2B sales, corporate banking, lending, fintech or consulting is a plus.

WHAT WE WILL MEASURE YOU ON:

You will be judged primarily on business closed, not meetings attended. Key metrics will include:

- New qualified enterprises added to pipeline.

- CFO / decision-maker meetings and pitches.

- Proposals submitted to credit.

- Limits sanctioned.

- Disbursals / revenue generated.

- Conversion rate (pitch - sanction - disbursal).

- Limit utilisation across your accounts.

- Repeat business and account expansion.

THE GOLDEN METRIC:

How much disbursal did you bring onto CredFlow's book?

WHY JOIN CREDFLOW?:

- Work directly with CredFlow senior leadership.

- Get in front of CFOs and promoters of large enterprises early in your career.

- Fast-track growth with a clear path into Key Account Management or Regional Sales Lead.

- Exposure to SME fintech lending - one of India's fastest-growing sectors.

- Be part of India's SME credit transformation journey.

One-Line Definition of the Role:

Find the right enterprises. Win their CFOs. Close the limit. Grow the account. Repeat.

Skills

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