Sales Manager, Events
Posted
We are seeking a highly motivated and skilled Sales Manager to join our Events Sales team. This role is ideal for a driven individual with a talent for prospecting, attracting and closing new clients. As a Sales Manager, you will play a pivotal role in expanding our exhibitor and sponsor base, ensuring the continued growth and success of our expos. This position demands a proactive approach to identifying and engaging potential clients, understanding their needs and delivering solutions that align with their business goals.
Responsibilities
- Actively prospect for new clients through research, networking and leveraging social media and sales platforms.
- Employ a strategic approach for initial engagement and tailored communication for prospective clients.
- Develop and maintain a robust pipeline of qualified leads, moving them through the sales cycle from initial contact to closure.
- Conduct meetings with potential clients to understand the unique needs and challenges of potential clients and propose opportunities that align with their objectives.
- Negotiate contracts and close agreements, aiming for outcomes that benefit both the client and the company equally.
- Maintain accurate records of all sales activities, including client communications, proposals and contracts, within the CRM system.
- Attend company and industry events to represent our company, network with potential clients, and stay up-to-date on market trends and competitor activity.
- Maintain a deep understanding of industry trends, news and updates, leveraging this knowledge to identify better and engage with potential clients.
- Work closely with the marketing team to identify and target key segments within the financial services and fintech industries.
- Collaborate with the operations team to ensure a seamless onboarding experience for new exhibitors and sponsors.
- Provide feedback from clients to the product and marketing teams to help shape future sales strategies and expo offerings.
- Undertake any other duties related to the role as assigned by the Manager.
Requirements
- Bachelor's degree in Business Administration, Marketing, Sales, or a related field
- Proven sales experience, with a track record of successfully prospecting and closing new business. (3-5 years).
- Strong understanding of the financial services and fintech industries, with existing networks a plus.
- Self-motivated and driven to achieve sales targets.
- Effective problem-solving abilities to address client needs and challenges
- Ability to work independently and as part of a team.
- Proficiency in CRM software and Microsoft Office Suite.
- Willingness to travel as needed for client meetings and industry events.
- Knowledge of the Arabic language will be considered an advantage.
Skills
- Proven experience in B2B sales, sponsorship sales, exhibition sales, event sales, or business development.
- Demonstrated success in achieving and exceeding revenue targets.
- Strong prospecting, networking, negotiation, and closing skills.
- Experience managing a sales pipeline and CRM system.
- Excellent communication, presentation, and relationship-building abilities.
- Commercial awareness and ability to identify market opportunities.
- Experience within events, exhibitions, conferences, fintech, or financial services is considered an advantage.
Personal Attributes
- Driven, ambitious, and results-oriented.
- Proactive with a strong sense of initiative.
- Resilient and persistent in achieving goals.
- Confident communicator and skilled negotiator.
- Relationship-focused with exceptional stakeholder management skills.
- Organised, detail-oriented, and able to manage multiple priorities.
- Collaborative and adaptable, with a positive and professional attitude.
Benefits
- Annual Discretionary Bonus
- 21 Days Annual Leave
- Health & Dental Coverage
- 5 Paid Sick Days
- Flexible Working Hours
- Hybrid working model (2 days per week working from home)
- Early Out on Fridays
- Long Weekend Leave
- Maternity & Paternity Top-Up Allowance
- Complimentary Lunch at the office
- Company Laptop provided