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Sales Manager

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Description

A real estate development company in Saudi Arabia is looking to hire a Sales Manager to lead revenue generation from its head office. You'll own the full sales cycle across two client groups. The first is individual buyers, investors and tenants. The second is corporate clients, institutional buyers and channel partners. You'll build and manage the pipeline, lead the sales team, and turn project inventory into signed contracts and collected revenue.

KEY RESPONSIBILITIES

Sales Strategy and Revenue

  • Build and deliver the annual sales plan by project, unit type and client segment, in line with company revenue and absorption targets.
  • Set monthly and quarterly targets for the team and track performance against them.
  • Recommend pricing, payment plans and launch strategies for new phases and projects, working with management and finance.
  • Monitor market activity, competitor launches, pricing and demand trends, and advise on positioning.

Individual Clients (B2C)

  • Drive sales of residential units to end users and investors through walk-ins, digital leads, referrals, exhibitions and events.
  • Make sure every lead is contacted, qualified and followed up within agreed response times.
  • Coordinate with partner banks and financing channels, including Sakani and mortgage-backed buyers, so qualified clients can complete purchases.
  • Handle senior client negotiations, objections and escalations through to reservation, contract and handover.

Corporate and Institutional Clients (B2B)

  • Identify and win corporate clients for bulk purchases, employee housing, office and retail leasing, and long-term lease agreements.
  • Build relationships with HR and procurement heads, facility managers, family offices, investment funds and government-linked entities.
  • Develop and manage a network of licensed brokers and channel partners, including commission structures and performance tracking.
  • Prepare and present commercial proposals, tenders and tailored offers, and lead negotiations on price, terms and payment structures.

Team Leadership

  • Recruit, train and manage the sales team. Set clear individual targets and hold regular pipeline reviews.
  • Coach consultants on product knowledge, qualification, negotiation and closing.
  • Manage the commission scheme and make sure payouts are accurate and tied to collected revenue.
  • Build a disciplined, target-driven sales culture with high service standards.

Pipeline, CRM and Reporting

  • Make sure all leads, activities and deals are logged accurately in the CRM.
  • Report weekly and monthly to management on pipeline, conversion rates, sales, collections and forecasts.
  • Work with marketing on campaign planning, lead quality and cost per lead, and feed market insight back into campaigns.

Compliance and Coordination

  • Make sure sales and marketing activity follows REGA regulations, including FAL licensing for brokerage and advertising, and Wafi rules for off-plan sales where applicable.
  • Coordinate with legal, finance, projects and customer service on contracts, Ejar registration, payment collection and handover.
  • Protect the accuracy of client documentation, contracts and KYC records.

Skills

  • Strong negotiation and closing ability with high-value individual and corporate clients
  • Commercial judgement on pricing, payment plans and deal structuring
  • Team leadership, coaching and performance management
  • CRM discipline and data-driven reporting
  • Confident presentation and proposal writing
  • Resilience and consistency under monthly targets

QUALIFICATIONS AND EXPERIENCE

  • Bachelor's degree in Business, Marketing, Real Estate or a related field.
  • 8 or more years of real estate sales experience in Saudi Arabia or the GCC, with at least 3 years leading a sales team.
  • Proven record of closing residential sales and corporate or institutional deals.
  • An established network of corporate clients, brokers and banks in the Saudi market.
  • Solid working knowledge of the KSA real estate regulatory framework, including REGA, FAL, Wafi, Ejar and Sakani.
  • A valid FAL licence, or eligibility to obtain one, is preferred.
  • Fluent Arabic and English.
  • Valid Saudi driving licence.

Skills

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