Sales Manager
Summary: The Sales Manager drives revenue growth and positions Vinarosa Resort & Spa as a premier luxury destination for group business, corporate and wellness retreats, weddings, and social events. Reporting to the Director of Sales & Marketing, this full-time, on-site role develops new business, expands key accounts, leads the sales process from prospecting through contract, and partners with resort teams to deliver exceptional client experiences. Success requires strategic, relationship-driven selling, strong market awareness, and consistent achievement of revenue goals.
Key Responsibilities:
- Drive revenue growth by managing the full sales cycle for group business, corporate and wellness retreats—from prospecting and qualification through site visits, proposals, contract negotiation, and account management.
- Achieve annual revenue, booking pace, and future-year goals while maximizing profitability across assigned market segments.
- Generate new business through proactive prospecting, market research, networking, referrals, and industry and community partnerships.
- Build lasting relationships with corporate and meeting planners, travel advisors, event professionals, wellness leaders, and other key partners to drive repeat business and referrals.
- Lead resort tours, site inspections, and client presentations; develop tailored proposals, contracts, and event solutions that meet client needs and protect the resort’s luxury standards and financial goals.
- Grow total resort revenue by strategically upselling guest rooms, food and beverage, spa services, wellness programming, and resort amenities.
- Partner with Sales, Marketing, Revenue Management, Catering, and Operations to execute sales initiatives, ensure seamless handoffs, and deliver exceptional events and guest experiences.
- Oversee booked business from contract through execution, maintaining accurate documentation, banquet event orders, billing details, and timely client communication.
- Represent Vinarosa Resort & Spa at trade shows, networking events, sales missions, destination marketing activities, and professional organizations to strengthen awareness and generate qualified leads.
- Track market trends and competitive activity, and maintain accurate forecasts, pipeline reporting, account activity, and CRM records to support strategy and goal attainment.
- Participate in sales, revenue, marketing, and leadership meetings; serve as a polished brand ambassador; and complete additional duties or special projects assigned by the Director of Sales & Marketing.
Competencies: The successful candidate will demonstrate the following:
- Relationship Building & Influence – Builds trust quickly, understands client and team motivations, and communicates with warmth, confidence, and persuasive impact.
- Results Orientation – Sets clear priorities, acts with urgency, and takes ownership of revenue goals, commitments, and outcomes.
- Strategic Problem Solving – Analyzes information, identifies practical solutions, and makes sound decisions in changing or high-pressure situations.
- Leadership & Collaboration – Inspires cooperation, welcomes feedback, delegates effectively, and aligns colleagues around shared goals and exceptional service.
- Communication – Communicates clearly and professionally in writing, presentations, negotiations, meetings, and client interactions; listens actively and adapts the message to the audience.
- Adaptability & Change Leadership – Responds positively to evolving priorities, communicates change effectively, and helps others remain focused and productive through transitions.
- Professionalism & Accountability – Maintains poise, integrity, discretion, and attention to detail while taking responsibility for actions and consistently representing the resort’s luxury standards.