Sales & Marketing Manager
Description
Job Responsibilities
1. Sales & Business Development
Identify, prospect, and generate new business leads through cold calling, email outreach, networking, referrals, social media, and other channels.
Proactively approach corporate clients, event agencies, event organisers, marketing departments, hotels, venues, and MICE industry partners.
Develop and maintain strong relationships with new and existing clients to encourage repeat business and referrals.
Understand clients' event requirements and recommend suitable AV equipment, LED wall, sound, lighting, staging, and event production solutions.
Prepare sales proposals, quotations, presentations, and service recommendations tailored to clients' needs.
Follow up on enquiries, negotiate pricing and service terms, handle objections, and close sales.
Maintain a healthy sales pipeline and consistently work towards agreed sales targets and business development KPIs.
2. Marketing & Brand Development
Assist in planning and executing marketing campaigns to promote the company's services and capabilities.
Develop marketing materials such as company profiles, sales decks, service brochures, case studies, and promotional presentations.
Showcase completed projects, LED wall installations, AV setups, event highlights, and behind-the-scenes content to attract potential clients.
Research market trends, competitor offerings, and potential customer segments to identify new business opportunities.
Requirements
Strong communication, interpersonal, negotiation, and presentation skills.
Proactive, resourceful, and confident in approaching new clients and generating leads.
Sales-driven, target-oriented, and motivated by business growth and closing deals.
Able to work independently while collaborating effectively with internal teams.
Good organisational skills and the ability to manage multiple enquiries and opportunities.
Comfortable with cold calling, client outreach, networking, and business development.
Basic knowledge of digital marketing and social media content creation.
Proficient in Microsoft Office or Google Workspace.
Experience in sales, marketing, business development, events, AV production, hospitality, or the MICE industry will be an advantage.
Fresh graduates with a strong interest in sales and business development are welcome to apply.
What We Offer
The opportunity to represent an established Singapore AV and event production company with over 40 years of industry experience.
Exposure to corporate events, exhibitions, conferences, gala dinners, and large-scale productions.
Opportunities to build valuable corporate networks and develop long-term client relationships.
Hands-on experience in both sales and marketing within the events and AV industry.
A supportive working environment with opportunities for professional growth.
Competitive remuneration, with potential performance-based incentives subject to the agreed compensation structure.