Sales & Marketing Specialist
The Sales/Marketing Specialist is a key member of the Waukegan Steel (WS) pre-con/sales team and will provide marketing-related support to the execution of the commercial strategy of the Company. This highly visible position gathers and communicates sales and marketing information across WS to equip the pre-con/sales team with the information and tools to drive sales/revenue volume growth.
Duties and Responsibilities:
- Maintain and manage customer database to support existing sales funnel template strategy
- Reach out to potential customers to introduce WS, review resources and capabilities
- Assist in evaluating and generating bid opportunities
- Follow up on bid/quote submissions, generate introductory meetings, and promote strong customer relationships
- Develop all marketing collateral: brochures (physical & electronic), press releases, etc.
- Partner with outside marketing and web design consultants to enhance our online presence
- Monitor website activity and content to ensure an optimal experience for WS website visitors, report on SEO progress and other online analytics
- Manage WS social media presence and assist in identifying and developing relevant content as part of an overall marketing strategy
Education and Experience:
- Education Required: Bachelor’s Degree with an emphasis in sales & marketing
- 2+ years of experience in a marketing role supporting sales organizations
- Experience working with a CRM such as Salesforce
- Bilingual (English and Spanish) is a plus
Knowledge, Skills, and Abilities:
- Strong knowledge of Microsoft Office: Excel, Word, Outlook & SharePoint
- Analytical & detail oriented
- Ability to thrive in a fast paced, collaborative environment
- Excellent verbal, written, presentation and communications skills
- Highly organized, detail-oriented individual with the ability towork independently
- Ability to effectively manage a high volume of requests in a professional manner
- Self-motivated and able to prioritize multiple requests
Competitive Total Rewards:
A competitive base salary up to $65K (Depending on Experience)
Medical, dental and vision insurance
Paid Vacation and Sick Time
401(k) match
Company Paid Short Term and Long-Term Disability
Company Paid Basic Life Insurance
Employee Assistance Program
On the job training
Career advancement opportunities