Sales Program Manager

Overview

The Sales Program Manager is responsible for the end-to-end management, optimization, and execution of key sales programs that drive performance, engagement, and revenue growth within the SMB Channel at Global Payments. This role will oversee both existing and future sales programs—including the WIN Program, Elemental Sales Incentives Program, Top Performer Trips, and Dealer Marketing Development Funds (MDF)—ensuring they are effectively administered, continuously improved, and aligned to business objectives.

This individual will move the organization from a reactive program management approach to a proactive, data-driven model—leveraging insights, feedback, and cross-functional partnership to enhance program impact and seller experience.

Key Responsibilities

Program Management & Execution

• Own the day-to-day administration of all Sales Programs, ensuring operational excellence and consistency across initiatives

• Develop and maintain program documentation, processes, timelines, and communication plans

• Ensure programs are scalable, compliant, and aligned with sales strategies and priorities

• Identify opportunities to streamline operations and improve overall program effectiveness

WIN Program

• Maintain and evolve program credentials, tiers, and qualification criteria

• Ensure reporting accurately reflects performance against WIN expectations

• Partner with Sales Incentives to align and execute spiff opportunities tied to WIN credentials

Elemental Sales Incentives Program

• Execute bi-annual program resets, including eligibility and communication for participants

• Coordinate delivery of program benefits (e.g., monthly earnings, swag boxes, council meetings)

• Continuously assess program structure and recommend improvements based on feedback and data

Top Performer Recognition Programs (Gold Trip & President’s Club)

• Support development of qualification criteria and program structure

• Manage tracking, validation, and selection of winners

• Partner with internal teams to recognize top performers

• Analyze program outcomes to inform future enhancements

Dealer Marketing Development Funds (MDF)

• Administer monthly and quarterly MDF programs for dealer partners

• Manage earnings calculations, dealer communications, and fund allocation

• Support reimbursement processes and ensure timely, accurate payments

• Coordinate with Marketing and third-party vendors to manage invoices, tracking, and compliance

Program Optimization & Insights

• Proactively gather feedback from sales teams, leaders, and partners to improve program design and execution

• Leverage data and reporting to identify trends, gaps, and opportunities for enhancement

• Establish KPIs and success metrics for all programs and report on performance regularly

• Drive continuous improvement initiatives to increase engagement, adoption, and ROI

Qualifications

• 2–5+ years of experience in Sales Operations, Program Management, or Incentive/Compensation programs

• Strong organizational and project management skills with the ability to manage multiple programs simultaneously

• Experience working with sales incentive structures, performance programs, or partner programs preferred

• Analytical mindset with the ability to interpret data and translate insights into action

• Exceptional communication and stakeholder management skills

• Proven ability to identify process improvements and drive change