Sales Team Leader

I. OBJECTIVE / GENERAL DESCRIPTION

To develop and manage programs directed at increasing sales and distribution of all brands and ensure brand management objectives are met.

II. PRIMARY DUTIES AND RESPONSIBILITIES:

• Directly supervise and train assigned Sales Representatives.
• Continually monitor Sales Representatives in the area of sales, stock rotation, product facing, code dates, pricing, P.O.S. placement, display activity, cooler and shelf position, customer service and other assigned responsibilities.
• Responsible for forecasting, ordering and inventory control of certain products.
• Follow up on all customer complaints in close coordination with the Sales Representatives to ensure problems are solved to prevent recurrence.
• Continually monitor Sales Representatives to evaluate area and individual performance to goals/quotas on a monthly basis including riding with the Sales Representatives.
• Maintain updated sales and distribution information by route for all brands and packages.
• Complete all internal control records, forms and reports properly and accurately.
• Check chain stores following a feature advertisement to ensure displays and appropriate P.O.S. are properly positioned.
• Demonstrate thorough knowledge of, and comply with, Federal and State regulations concerning the sale and promotion of alcoholic beverages.
• Participate in sales training and management meetings to assist in planning and executing promotional activities.
• Ensure assigned key retailer buying calls are made on a complete and timely basis.
• Conduct regular team meetings for assigned staff to review sales and marketing programs and Company policy.
• Establish monthly distribution, sales and merchandising quotas.
• Ensure that new and non-buying accounts are called to increase sales and distribution.
• Effectively communicate with other departments on work related issues (delivery, warehouse, credit, merchandising, etc.).
• Carry out special projects assigned by the Sales Manager.
• Follow all other company policies not specifically outlined in this job description.
• Spend 70% - 80% of your work time in the field. Field time consists of:
• Riding with your sales rep.
• Key account calls
• Team selling
• Surveying with sales manager

III. SECONDARY DUTIES AND RESPONSIBILITIES:

• Develop and participate in special events and promotions targeted towards various market segments.
• Carry out Company policy with regards to Affirmative Action and Equal Employment Opportunity practices.