Salesforce Marketing Cloud Builder-Associate
Our team is dedicated to executing innovative marketing strategies that enhance customer engagement and brand loyalty. We focus on implementing data-driven campaigns across multiple channels, ensuring precise targeting and effective delivery. By collaborating with cross-functional teams, we streamline processes and optimize efforts to achieve business objectives. Our commitment to execution excellence drives impactful results and strengthens our brand presence.
As a Salesforce Marketing Cloud Builder-Associate on the Marketing Execution team, you should have expertise in orchestrating omni-channel customer journeys to join our dynamic team. You will play a crucial role in leveraging Salesforce Marketing Cloud to create engaging and personalized omni-channel marketing experiences for our customers.
Job Responsibilities:
- Design and execute marketing campaigns within Salesforce Marketing Cloud to ensure a unified and seamless customer experience.
- Develop and optimize customer journeys using Journey Builder, ensuring personalized and seamless experiences for our customers.
- Design and code responsive HTML email templates for effective communication with customers.
- Collaborate with Marketing teams and other stakeholders to ensure timely execution of marketing communication across channels.
- Develop and implement a marketing automation processes to streamline repetitive tasks and improve overall efficiency.
Required qualifications, capabilities and skills:
- Bachelor’s degree in a relevant field (e.g., Information Systems, Information Technology, Computer Science).
- Proven experience working with Salesforce Marketing Cloud and Segment or CDP platforms.
- Expertise in utilizing Journey Builder to create seamless and engaging customer experiences.
- Strong experience in designing and coding responsive HTML email templates for optimal display across devices.
- Comprehensive knowledge of industry best practices in designing and implementing omni-channel journeys.
Preferred qualifications, capabilities and skills:
- Experience working in an Agile environment and with Agile project methodologies.
- Ability to develop comprehensive technical/functional documentation and establish best practices documentation and user guides.
- Strong problem-solving skills and ability to work under pressure with tight deadlines.
- Excellent communication skills and ability to collaborate effectively with cross-functional teams.
- High energy and solutions-oriented individual with a proactive approach to challenges.