Salesforce Marketing Cloud (SFMC) Technical Lead

Why Valtech? We’re the experience innovation company - a trusted partner to the world’s most recognized brands. To our people we offer growth opportunities, a values-driven culture, international careers and the chance to shape the future of experience.

The opportunity

At Valtech, you’ll find an environment designed for continuous learning, meaningful impact, and professional growth. Whether you're pioneering new digital solutions, challenging conventional thinking or building the next generation of customer experiences, your work will help transform industries.

We are proud of:

• The work we do and the innovation we drive
• Our values of share, care and dare
• A workplace culture that fosters creativity, diversity and autonomy
• Our borderless, global framework, which enables seamless collaboration

The role

As a Salesforce Marketing Cloud Technical Lead, you are passionate about experience innovation and eager to push the boundaries of what’s possible. You bring 6+ YEARS of experience, a growth mindset and a drive to make a lasting impact.

You will thrive in this role if you are:

• A curious problem solver who challenges the status quo
• A collaborator who values teamwork and knowledge-sharing
• Excited by the intersection of technology, creativity and data
• Experienced in Agile methodologies and consulting (a plus)

Key Responsibilities

Define and own the target SFMC data model, journey/automation architecture and multi-locale governance model

Translate roadmap items (new channels such as WhatsApp/Kakao/LINE, personalization, campaign management enhancements) into technical solution designs

Lead and review AMPscript/SSJS, SQL query activities, Automation Studio and Journey Builder development delivered by SFMC developers

Own integration design between SFMC and Core/Commerce platforms (MC Connect, REST/SOAP APIs, Boomi/MuleSoft) for contact and transactional data synchronization

Produce and validate technical estimates and impact analyses for evolutions, including deliverability, compliance and multi-market considerations

Own environment strategy: business unit management, sending domain/IP reputation strategy and testing/staging processes

Perform code/design reviews before releases; ensure data privacy (GDPR, consent management) is respected in journeys and data extensions

Mentor developers and contribute to Division-level design authority and technical communities

Provide technical leadership during peak marketing periods (major campaigns, product launches, seasonal events)

Required Skills & Experience

Strong hands-on architecture and development experience with Salesforce Marketing Cloud: Journey Builder, Automation Studio, Email/Mobile Studio, Contact Builder/Data Extensions

Expert-level AMPscript, SSJS and SQL for data extension queries and personalization

Experience designing integrations between SFMC and CRM/Commerce platforms (MC Connect, REST/SOAP APIs, iPaaS)

Strong understanding of email deliverability, sending infrastructure and marketing compliance (GDPR, CAN-SPAM)

Experience leading technical teams across multi-market marketing operations

Ability to produce clear technical specifications, estimates and architecture documentation

Excellent English communication skills; French or Italian an advantage

Preferred / Nice to Have

Salesforce Marketing Cloud Developer or Consultant certification

Experience with additional messaging channels (WhatsApp, KakaoTalk, LINE)

Experience supporting multi-market, multi-language marketing operations

If you do not meet all the listed qualifications or have gaps in your experience, we still encourage you to apply. At Valtech, we recognize that talent comes in many forms, and we value diverse perspectives and a willingness to learn.

Commitment to reaching all kinds of people

We design experiences that work for all kinds of people - and that starts with our own teams. At Valtech, we’re intentional about building an inclusive culture where everyone feels supported to grow, thrive and achieve their goals. No matter your background, you belong here. Explore our Diversity & Inclusion site to see how we’re creating a more equitable Valtech for all.

The benefits

This is a Fulltime position based in Bangalore.

Beyond a competitive compensation package, we offer:

• Flexibility, with remote and hybrid work options (country-dependent)
• Career advancement, with international mobility and professional development programs
• Learning and development, with access to cutting-edge tools, training and industry experts

Our benefits are tailored to each location. Your Talent Partner will provide full details during the hiring process.

Your application process

Once you apply, our Talent Acquisition team will review your application. Your CV should cover key information on relevant experiences and expertise. We do not require information such as age, gender, marital status, or a headshot in your application. We review all candidates based on skills, experience, and potential.

⚠️ Beware of recruitment fraud! Only engage with official Valtech email addresses ending in @valtech.com.

We are committed to inclusion and accessibility. If you need reasonable accommodations during the interview process, please either indicate it in your application or let your Talent Partner know.

About Valtech

Valtech is the experience innovation company that exists to unlock a better way to experience the world. By blending crafts, categories, and cultures, we help brands unlock new value in an increasingly digital world.

At the intersection of data, AI, creativity, and technology, we drive transformation for leading organizations, including L’Oréal, Mars, Audi, P&G, Volkswagen Dolby, and more.

At Valtech, we don’t just talk about transformation. We make it happen. Our people are the heart of our success, and we foster a workplace where everyone has the support to thrive, grow and innovate.

Are you ready to create what’s next? Join us.