Senior Analyst - Digital engagement marketing
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With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
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Description\:
The Digitization team is focused on delivering best-in-class digital experiences for our Card Members throughout their relationship with American Express. The mission of the team is to digitally engage and drive unparalleled satisfaction for our Card Members across differentiated channels and products ranging from servicing, payments, and next generation developments.
We are looking for a dynamic Senior Analyst to work closely with partners, both internal and external, including various central teams and multiple stakeholders of the Japan business, to help drive digital membership advancements and adoption to meet the evolving needs of our customers and company. The ideal candidate will be flexible and inquisitive with creative problem-solving skills and attention to detail.
Responsibilities\:
1. Develop and deliver marketing plans for current and new digital capabilities including Amex App, card member’s personal page, and new payments. Will be working with internal teams (local and central) and external partners.
2. Manage digital communication platform, partnering with internal and
Central teams to optimize it
3. Project management of digital capabilities for Japan, partnering with
internal and Central teams to ensure launch timings and the meeting of business objectives.
4. Helping to create best in class digital experiences for customer engagement.
Skills\:
- 3 years+ of marketing background and/or familiarity in tech processes and project management.
- Open mind & flexible personality with a passion to learn about new emerging technologies.
- Self-starter with a strong customer-centric mindset.
- Confident and clear communication skills; strong ability to influence, challenge, and drive change.
- Exceptional ability to build close relationships and collaborate with partners in order to lead in various projects and marketing plans.
- Experience in digital marketing and data analysis is highly desirable.
- Experience in developing effective marketing communications.
- Proficient language skills\: Native Japanese and Business English both written and oral.