Senior Analyst - Market Mix Modelling
Summary
The Senior Analyst will build and deliver Market Mix Models to measure advertising ROI for blue-chip clients. The role involves econometric analysis, data processing using R, and communicating insights to stakeholders.
- Delivering outstanding analytical projects for our customers based upon excellent data exploration, econometric analysis, and interpretation.
- Managing less experienced colleagues and graduates/ analysts.
- Create concise, insightful customer communications (presentations, documentations etc)
- Automate and simplify data processing using existing tools and scripting tasks in R.
- Continually accumulate and develop marketing effectiveness knowledge and sector expertise.
- Take responsibility for keeping tasks on deadline and managing client stakeholders.
- Provide clarity in communicating results to clients both verbally and using Powerpoint.
- One of the following degrees: Maths, Statistics, Economics or Data Science
- Coding skills in R.
- Competent with Excel, PowerPoint and Word.
- A strong desire to learn.
- Be able to communicate in a professional environment.
- Intellectually curious with an open mind, a self-starter, genuinely interested in data.
- A team player, happy working in small groups.
- Applicants must be eligible to work in the UK.
- A competitive salary and benefits
- Generous annual leave including an extra day off for your birthday
- Full work from home or hybrid working based in London
