Senior B2B Marketing Specialist
Integrant is seeking a high-potential early-career marketer to help execute programs that create awareness and qualified opportunities with US enterprise buyers. This is a hands-on learning role for a recent graduate with two relevant internships who is strong in writing, research, organization, and data. You will work closely with marketing, sales, technical subject-matter experts, and external partners.
Compensation: $75,000 to $120,000 base salary, Final compensation is determined by directly relevant B2B technology experience, enterprise campaign ownership, and demonstrated pipeline impact.
What you will do
• Support the planning and execution of B2B campaigns across email, LinkedIn, webinars, paid media, events, and outbound programs.
• Research target industries, companies, buying committees, competitors, and market trends to improve ICP and account targeting.
• Create and coordinate campaign assets such as email copy, social posts, landing-page briefs, presentations, webinar materials, case-study inputs, and reports.
• Maintain campaign calendars, project trackers, asset libraries, and approval workflows with accuracy and follow-through.
• Build basic reports from CRM and marketing platforms; monitor engagement, lead flow, conversion, and campaign performance.
• Work with sales to support lead handoff, audience feedback, and follow-up activities.
• Coordinate with designers, agencies, and internal SMEs to keep work on brand, accurate, and on schedule.
Requirements
What you bring
• Bachelor’s degree completed within the past two years in marketing, business, communications, economics, analytics, or a related field.
• At least two relevant internships in B2B marketing, technology, SaaS, consulting, sales enablement, demand generation, communications, or a related area.
• Excellent written and verbal communication skills, including the ability to turn complex topics into clear business-facing content.
• Strong attention to detail, ownership, curiosity, and ability to manage multiple deadlines.
• Comfort with Excel or Google Sheets and confidence using data to understand campaign performance.
• Authorization to work in the United States without current or future sponsorship.
Preferred
• Internship experience with HubSpot, Salesforce, LinkedIn Campaign Manager, Google Analytics, Mailchimp, or similar tools.
• Portfolio of writing, campaign, research, event, social, or analytics work.
• Exposure to B2B technology, AI, cloud, software services, healthcare, manufacturing, or other enterprise markets.
Integrant is an Equal Opportunity Employer. We consider applicants without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, veteran status, or any other protected characteristic.
Skills
As published by workable · 5 questions · 5 written answers
First name, Last name, Email, Headline, Phone, Address, Photo, Education, Experience, Summary, Resume, Cover letter, What is your notice period?, Linkedin Profile Link:
- How many years of full-time B2B marketing, demand generation, growth marketing, campaign marketing, or field marketing experience do you have? List your two most relevant employers and titles.
- Describe one integrated B2B campaign you owned or materially led. Include target audience, offer, channels, your individual role, sales-cycle context, and measurable result.
- What markets and buyer types have you targeted? Include whether you have marketed to US enterprise accounts, and name the functions or seniority levels reached.
- Which platforms have you used hands-on, and for what purpose? Include CRM, marketing automation, reporting or attribution, paid media, webinar, or intent tools.
- What was the typical sales cycle and deal complexity for the offering you marketed? Please include average contract value or a reasonable range where you can share it.