Senior Business Development Representative

About the Role

This is a hands-on Business Development Representative role sitting within the Go-to-Market team of a fast-scaling AI-powered procurement intelligence platform serving industrial companies across Europe. You'll own pipeline generation from end to end — building the foundation for revenue growth while helping shape a high-performance, feedback-driven sales culture.

What You'll Do

• Own the full prospecting pipeline — identifying, engaging, and converting new leads via phone, email, and social media.

• Run discovery conversations to build qualified opportunities for the broader sales team.

• Execute, test, and iterate on both outbound and inbound lead generation strategies.

• Conduct independent market research to identify B2B prospects and craft targeted outreach.

• Develop and refine persuasive sales materials, call scripts, and communication templates.

• Deliver internal training sessions and workshops to share best practices across the team.

• Leverage AI tools to accelerate prospecting workflows and continuously optimize processes.

• Contribute to a data-driven, performance-oriented sales environment with clear, measurable targets.

What We're Looking For

• 5+ years of experience in B2B SaaS sales, with a strong track record of building and delivering prospecting pipelines and converting qualified leads.

• Proven experience owning outbound and inbound lead generation across phone, email, and social channels.

• Fluency in German — excellent written and verbal communication is essential.

• Experience creating and refining call scripts and sales templates; comfortable organizing and leading internal sales training.

• Demonstrated ability to leverage AI tools to improve sales workflows and share successful approaches with teammates.

• Strong independent research skills to identify potential customers and build compelling sales materials.

• Resilient, goal-oriented mindset with a positive approach to ambitious targets.

• Prior exposure to the industrial sector, procurement-related domains, or startup/fast-growth environments is a plus.

Location

This role is fully on-site in Munich, Bavaria, Germany. Visa sponsorship is not available.