Senior Copywriter
Since 1928, Cole Haan has been redefining the intersection of style and innovation. Rooted in New York, we combine timeless craftsmanship with performance-driven technologies to create thoughtfully designed footwear, accessories, and outerwear for the way people live today.
We're looking for a Senior Copywriter to help shape how the Cole Haan brand comes to life. This role is ideal for a versatile writer and creative thinker with exceptional craft, strong conceptual skills, and a passion for building brands. From seasonal campaigns and product storytelling to digital experiences and emerging platforms, you'll help create work that is elevated, engaging, and distinctly Cole Haan.
Responsibilities
- Develop compelling copy across a wide range of channels, including campaigns, digital, email, social, retail, paid media, and product storytelling.
- Partner closely with designers, creative and marketing teams, merchandising, and cross-functional partners to bring integrated ideas to life.
- Translate seasonal narratives and brand strategies into clear, engaging customer-facing content.
- Contribute to creative concepting and campaign development.
- Write headlines, body copy, scripts, and editorial content that balance creativity with business objectives.
- Help maintain and evolve the Cole Haan voice across channels and customer touchpoints.
- Present work clearly and confidently and incorporate feedback with agility.
- Manage multiple projects and priorities in a fast-paced environment.
- Leverage emerging tools and technologies, including AI, to enhance ideation and creative development.