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AnyMind Group

Open 115d posting date refreshed

Senior Copywriter Executive, Creative

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Summary

Leads a creative team to develop social media and digital content campaigns, ensuring alignment with client briefs and current marketing trends.

Trends move. People react. Stories spread.
We turn everyday insights into words that excite us together.
As our Senior Copywriter, you’ll lead ideas and copy development across digital, social, and social outreach campaigns.

What You’ll Do

  • Creative Ideation: Develop digital-first and social-first concepts, campaigns, and social outreach ideas from client briefs.
  • Copy Development: Turn strategy into compelling messaging, narratives, scripts, and content across platforms.
  • Copy Execution: Stay hands-on in writing and crafting high-quality copy across social content, video scripts, KOL/creator briefs, and campaign materials.
  • Pitching & Presentation: Build and present creative ideas to internal teams and clients.
  • Collaboration: Partner with Art, Strategy, Account, and other teams to deliver integrated creative work.
  • Mentorship: Guide junior Copywriters/interns and help strengthen creative output.
  • Innovation: Stay current with social culture, platform trends, creator/KOL content, and emerging tools, including AI.

Who You Are

  • Experience: 3–4 years in copywriting, with strong experience in digital, social media, and social outreach campaigns.
  • Education: Bachelor’s degree in Communications, Marketing, Journalism, Languages, or a related field.
  • Creative Skills: Strong conceptual thinking and excellent Vietnamese copywriting across digital and social formats.
  • Digital/Social Expertise: Strong understanding of platforms, social content, creator/KOL communication, and community engagement.
  • Soft Skills: Strong presentation, project management, multitasking, and good English communication skills.
  • Mindset: Curious, strategic, proactive, collaborative, and detail-oriented.

Why You’ll Love It

  • Competitive Salary
  • Performance Review (2 times per year)
  • Performance Bonus (1 time per year)
  • Private Health Insurance
  • TGIF, monthly birthday, and other fun events
  • MacBook to be provided
  • Good chance to explore new trends in the digital market
  • Opportunity to learn and work with the most advanced advertising technology platforms
  • Work in a professional, active, international and dynamic environment

Skills

What Senior Marketing jobs ask for — and how much of it you have →
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See also

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