Senior Manager/Director Product Marketing
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You will shape positioning and messaging across target verticals, lead launch narratives, and create competitive materials that help sales teams win. You will develop conversion-focused pages, one-pagers, and customer proof, partnering with product, sales, customer success, and contractors to bring launches and case studies to market.
Responsibilities
- Own positioning and messaging for target verticals
- Lead launch messaging and coordinate go-to-market execution
- Maintain competitive intelligence and create sales battlecards
- Develop bottom-of-funnel pages, customer stories, and one-pagers
- Create case studies, testimonials, and impact metrics
- Partner with contractors to produce video case studies
Requirements
- 4+ years of product marketing experience at a B2B SaaS company
- Management consulting experience
- Storytelling
- Product launch ownership
- Sales enablement
- Data analysis
- Product marketing
- Competitive intelligence
Benefits
- Equity