Senior Marketing Data Analyst
- Analyze campaign performance
- Analyze customer behavior and retention
- Analyze product performance
- Build and maintain reporting dashboards
- Conduct data quality checks
- Maintain data definitions and reporting logic
- Measure marketing program roi
- Monitor competitor pricing and promotions
- Partner with stakeholders for reporting requirements
- Perform geographic market analysis
- Supervise analytics team and buyer
- Support forecasting and planning
- Track viaMall program metrics and budgets
- Translate data into actionable recommendations
