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SkillFlix Consultancy

Senior Marketing Executive/Assistant Manager - Marketing - Banking/Financial Services

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Description

Roles and Responsibilities:

Creative design and brand management:

- Conceptualize and produce creatives for social media, digital advertising, investor awareness campaigns, events, presentations, and other marketing initiatives.

- Use Adobe Photoshop, Canva, and AI-powered creative tools to create and adapt high-quality visual content.

- Translate investment concepts, market insights, and product information into clear and engaging visual communication.

- Develop and maintain reusable templates for social media posts, factsheets, presentations, newsletters, advertisements, and investor communications.

- Maintain consistency across our brand identity, tone of voice, visual standards, and communication formats.

- Coordinate with creative agencies, printers, media partners, and other external vendors where required.

Fund launches and investment-product communication:

Marketing collateral and documentation:

- Create, edit, format, proofread, and maintain investor-facing and internal documents.

- Assist with monthly and quarterly factsheets, investment presentations, product notes, market updates, newsletters, investor letters, and other communication material.

- Convert complex financial or investment-related information into clear, accessible, and visually effective content.

- Maintain an organised repository of templates, approved creatives, disclosures, source files, and final documents with appropriate version control.

Digital advertising and investor awareness:

Content and communication:

- Support the development of social media calendars, campaign themes, captions, email communication, website content, and investor education material.

- Work with internal subject-matter experts to develop content around investment philosophy, market developments, financial education, and company initiatives.

- Edit content for clarity, accuracy, tone, grammar, and brand consistency.

- Use AI tools responsibly to support design, research, drafting, editing, and content adaptation, while ensuring appropriate human review.

- Repurpose approved long-form content into social posts, short-form creatives, presentations, emails, and campaign assets.

Compliance and governance:

- Ensure that marketing and investor-facing materials are routed through the appropriate internal review and approval processes before release.

- Incorporate required disclaimers, risk factors, source references, dates, and regulatory disclosures accurately.

- Handle confidential investment, investor, performance, and company information responsibly.

Required qualifications and experience:

- Bachelor's or master's degree in marketing, communications, design, business, finance, or a related discipline.

- Five to seven years of relevant experience in marketing, digital communication, brand management, or creative production.

- Prior experience with an AMC, asset manager, PMS, AIF, mutual fund, wealth manager, brokerage, or financial-services organization is strongly preferred.

- Demonstrable experience producing financial-services or investor-facing marketing collateral.

- Experience managing digital advertising campaigns and coordinating with multiple internal stakeholders.

- A portfolio of social media creatives, advertisements, presentations, factsheets, brochures, or other branded communication material is preferred.

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