Senior Marketing Manager, AI Products

We are looking for a Senior Manager of Product Marketing to lead go-to-market for one of our core AI products. This person will own the product marketing strategy end-to-end, while also playing a broader full-stack marketing role across positioning, messaging, content, campaigns, demand generation, sales enablement, and other key marketing initiatives. This is a hands-on role for someone who can think strategically, execute independently, and thrive in a fast-paced, startup-like environment.

This is a hybrid position based in our Brooklyn, New York office, requiring employees to work 2 to 3 days per week from office. #LI-RS1

• Own product marketing strategy and execution for a flagship AI product, including positioning, messaging, launches, competitive intelligence, and sales enablement
• Act as the primary product evangelist, both internally and externally, building narrative and market awareness for the product
• Partner closely with product leadership to shape go-to-market strategy with speed and agility
• Collaborate across all marketing functions (demand gen, content, brand, events, comms) to ensure cohesive execution beyond core PMM deliverables
• Build sales enablement assets, battlecards, and competitive positioning to support the sales org
• Drive analyst and industry engagement where relevant to the product narrative
• Bring a "full-stack marketer" mindset, willing to jump into adjacent marketing work as needed rather than staying siloed to PMM alone

• 8 + years of B2B SaaS marketing experience, with meaningful time in product marketing
• Experience across both enterprise and SMB/mid-market motions, comfortable adapting messaging and GTM approach by segment
• Experience marketing agentic tools
• Strong understanding of how AI products are positioned, differentiated, and purchased in enterprise environments
• A builder's mentality, comfortable with ambiguity, fast iteration, and wearing multiple hats
• Exceptional storytelling, content creation and communication skills, with the ability to translate complex AI product capabilities into clear, compelling messaging and market narratives
• Experience working directly with leadership in a fast-moving environment company
• Bias toward action and hustle over process-heavy execution

Salary range and description:

Min $170,000 - Max 210,000 USD per year plus a 15% annual bonus target

Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities. In addition to the base salary and annual bonus target and an equity component is included in the compensation package.

Our Commitments: Icertis is committed to:

• Icertians (employees) and their family's physical, mental and financial health and wellbeing
• Turbocharging Icertians careers
• Making a social and environmental impact in our communities
• Cultivation and advancing a culture of diversity, equity, inclusion and belonging (DEIB) within our company, customers, and suppliers
• Generous holidays including the 4th of July week off – paid
• Free professional and leadership coaching
• Annual personal development allowance

What we offer:

• Robust medical (physical & mental vision and dental benefits
• Employee assistance program (EAP)
• Equity (RSUs) and shared ownership in the company
• Generous 401K match
• Flexible work environment
• Paid maternity and paternity leave
• Generous holiday and PTO program
• CaaS (coaching as a service)
• Annual personal development allowance
• 7 Days for Humanity – 7 paid volunteer days annually
• Global and regional DEIB steering committees, employee resource groups (ERGs)
• Global DEIB training programs and guest speakers throughout the year