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Climate Action

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Senior Marketing Manager

Climate Action was founded in 2007 and has been working at the intersection of climate change policy, innovation, and finance.

We do this by creating complex, high-impact hybrid and digital events, engaging with our 140,000 members globally. We partner with an incredible ecosystem of 1,000 impact partners, UN Agencies, and private sector companies.

Although we’re a commercial organisation, you could make a significant impact in driving positive change.

Role Purpose:

The Senior Marketing Manager will contribute to the companies exciting growth and success by planning and executing our marketing activities.

About the Role:

This is as much about execution as it is strategy, we’re looking for an all-rounder, who has a proven track record in marketing B2B conferences and events, ideally with direct experience in marketing automation and digital. A deep understanding of climate change policy and sustainability is advantageous.

Key Responsibilities

Include but not limited to:

  • Setting up and managing digital campaigns for B2B conferences and events within the climate/sustainability space, including email marketing strategies (with copywriting)
  • Drive lead and demand generation initiatives, marketing automation, and social media strategy for the business and our portfolio of events
  • Maintain and improve our marketing database
  • Content creation and management, including copywriting and creative briefs
  • Leadership in this role will include producing analytical and detailed reports to drive commercial decisions, devising strategy, and supporting junior members of the marketing team (through skills training and KPI management)

Requirements

The successful candidate will have the following (essential) qualities:

  • Experience managing and executing paid campaigns
  • Vast experience in marketing execution, with a majority of that experience in B2B conferences and events
  • Digital marketing is your specialty, with an understanding of commercial content marketing
  • Highly creative approach to get maximum results from small marketing budgets
  • Delivery/outcome focused - An agile approach to working where you are able to review as you go, and adjust plans as you go to optimize results
  • Candidates with an understanding of sustainability and/or climate change policy would be advantageous

Benefits

  • Salary: £60,000 - £65,000 (depending on experience, negotiable for the right candidate)
  • Generous and achievable bonus scheme
  • Opportunity to work with globally recognised sustainability and climate leaders
  • Join a rapidly growing, mission-led company, making a positive impact on our planet
  • 23 days annual leave plus bank holidays
  • Hybrid working – 2 days remote (3 days in our Victoria WeWork offices)
  • 10 additional flexible remote working dates after probation
  • Ethical pension plan with 3% employers’ contribution
  • WeWork wellbeing benefits such as yoga sessions and meditation, Barista, community bar, table tennis, showers, and ability to bring your pet to work
  • Benenden Health Scheme
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What this application asks

workable

First name, Last name, Email, Phone, Address, Resume

  • Do you have the right to work in the UK, without requiring sponsorship? yes / no
  • Is your notice period less that 2 months? yes / no
  • What is your notice period?
  • Please confirm your salary expectations.
  • Are you able to commute to our office in Victoria, London, 3 days a week? yes / no
  • Give us an example of a B2B conference you’ve marketed from scratch What was the goal, budget, timeline, and outcome? written answer
  • How do you balance attracting sponsors, speakers, and delegates without confusing the message? written answer
  • What are 3 metrics that aren’t vanity metrics, that matter, in conference marketing? written answer
  • Tell us about the most effective low-budget campaign you’ve run. What made it work? written answer
  • Describe a campaign that was failing mid-cycle. What signals told you it was failing, and what did you change? written answer
  • Why Climate Action? written answer

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