Senior Marketing Specialist

1. Social Media – plan, create, and manage content across the Company’s social channels, ensuring a consistent publishing cadence and on-brand storytelling.
2.· Agency Copywriting – lead copywriting and creative direction in partnership with external clients and brands for the Company’s marketplace, translating client objectives into compelling copy and assets.

3· Branding – own and strengthen the ConnectingDNA brand; voice, visual identity, and messaging consistency across all touchpoints.

4· KOL / Influencer Liaison – act as the primary liaison for KOLs and influencers, including sourcing onboarding, briefing, and managing ongoing relationships and deliverables.

5· HubSpot Management – own and maintain the Company’s HubSpot instance, including campaigns, workflows, contact-data integrity, and marketing reporting.

Secondary Focus

1. Events Support – support the events-management function and serve as second-in-charge (2 I/C) for events and roadshows, including planning, coordination, and on-ground execution.

2 From time to time, the Employer may also add other duties within the reasonable scope of the Employee’s work.

Qualification & Requirement:
1. Must have bachelor degree in Business or marketing related field
2. Candidate must have relevant work experience of 2 years.
3. Candidate with experience in Wellness sector will have added advantage.