Senior Media Buyer (Facebook / Gambling)
Summary
Senior Media Buyer runs Facebook Ads campaigns for an iGaming startup, scaling traffic acquisition in Tier-1 markets (DE, AU) while optimizing ROI, CPA, and LTV.
About the Company:
We are an international iGaming startup operating in Tier-1 markets (DE, AU) with large advertising budgets. As part of expanding our performance marketing department, we are looking for a Senior Media Buyer who will be responsible for efficient traffic acquisition, consistent growth of key performance metrics, and the systematic development of the company’s advertising channels.
Responsibilities:
Launch, manage, and scale advertising campaigns in Facebook Ads (Gambling / iGaming);
Work with Tier-1 GEOs (DE, AU);
Search for, test, and scale effective combinations (creatives, offers, landing pages, funnels);
Optimize advertising campaigns based on ROI, CPA, and LTV metrics;
Analyze performance, work with analytics tools, pixels, events, and attribution systems;
Develop hypotheses and run A/B tests;
Collaborate with the creative and product teams;
Monitor profitability and scale successful strategies.
Requirements:
At least 2 years of experience as a Media Buyer (mandatory in Gambling / iGaming);
Proven experience working with Tier-1 GEOs (DE, AU, etc.);
Strong expertise in Facebook Ads and campaign scaling strategies;
Solid analytical skills and experience working with key metrics (ROI, CPA, LTV, CR);
Understanding of funnels, offers, creatives, and hypothesis testing approaches;
English level B2 or higher;
Self-driven, responsible for results, and performance-oriented.
What We Offer:
Fixed salary starting from $1,500 + performance-based bonuses (final conditions discussed individually);
Fully remote work format;
Work with Tier-1 markets and large advertising budgets;
International team and modern tools;
Opportunities for professional and financial growth;
Participation in the development and scaling of the company’s products.