Senior Product Manager (Credit Cards) - Canada
Summary
Senior Product Manager owning NerdWallet Canada's credit card shopping experiences — both paid-channel and organic — defining the roadmap, running A/B tests, and partnering with marketing, engineering, design, and data. The role emphasizes hands-on use of AI tools for research, prototyping, and shipping.
At NerdWallet, we’re on a mission to bring clarity to all of life’s financial decisions and every great mission needs a team of exceptional Nerds. We’ve built an inclusive, flexible, and candid culture where you’re empowered to grow, take smart risks, and be unapologetically yourself (cape optional). Whether remote or in-office, we support how you thrive best. We invest in your well-being, development, and ability to make an impact because when one Nerd levels up, we all do.
As a Senior Product Manager (Credit Cards), you’ll own and evolve digital experiences that help consumers shop for, compare, and choose the right credit card for their needs. You’ll have the opportunity to shape high-impact surfaces and tools used by millions of consumers to make better financial decisions, while directly contributing to NerdWallet’s business goals.
This role blends product strategy with hands-on execution. You’ll identify consumer needs and opportunities, turn insights into product solutions, and partner across data, engineering, design, content, and marketing to bring those experiences to life. You’ll work closely with Performance Marketing to create and optimize paid-channel experiences, while also supporting our organic experiences and the tools that surface relevant credit card offers.
We’re also looking for a product builder who embraces new ways of working. You’ll use AI as part of your day-to-day product development process to accelerate discovery, analysis, prototyping, validation, and delivery. You’ll have room to experiment, create new experiences, and turn effective workflows into reusable tools that help the broader team move faster and increase its impact.
This role will report to the Director Product Management for the Cards and Wealth teams.
Where you can make an impact:
Own the product roadmap. Develop and evolve the roadmap for NerdWallet’s paid and organic credit card experiences, connecting product priorities to consumer needs and company goals.
Build experiences that help consumers make confident decisions. Use market insights, competitive research, and an understanding of consumers’ financial behaviors, goals, and challenges to identify opportunities and solve meaningful problems.
Drive paid-channel performance. Partner closely with Performance Marketing to design, test, and refine experiences for consumers arriving through paid channels, balancing business performance with a seamless consumer journey.
Turn insights into measurable outcomes. Define and monitor key product metrics and use experimentation, including A/B testing, to improve engagement, conversion, and overall product performance.
Create and ship with AI. Use AI tools to accelerate your day-to-day work, build working prototypes, validate ideas, and ship solutions. Turn successful approaches into reusable tools that can scale impact across the team.
Lead through collaboration. Work closely with engineering, design, data, content, and marketing partners to move from strategy to execution and deliver product enhancements and new experiences.
Support organic experiences. Partner with content and SEO teams to improve the experiences and components that help consumers discover and evaluate relevant credit card offers.
Build strong product integrations. Collaborate with external partners to develop integrations that enhance our consumer experiences and functionality.
Advocate for the consumer. Keep consumers and their needs at the center of product decisions while balancing customer outcomes with business objectives.
Help the team grow. Support and mentor team members and contribute to a collaborative culture of learning and continuous improvement.
Your experience:
5+ years in product management, preferably within fintech, consumer finance, or related domain.
A track record of owning, launching, and improving consumer product experiences with measurable impact.
Experience leading consumer product experiences that grow through SEO and paid marketing channels, with accountability for performance metrics such as conversion rate, cost per acquisition, or ROAS.
Experience influencing cross-functional teams and driving outcomes without direct authority.
A hands-on approach to AI, using AI tools as part of your regular product workflow to accelerate research, analysis, documentation, prototyping, or delivery.
Experience building and shipping working prototypes or tools yourself using modern AI tools, including agentic coding assistants or rapid prototyping platforms, and turning effective workflows into reusable solutions others can adopt.
Strong analytical skills and experience using data to inform product decisions, including familiarity with A/B testing and user research.
Comfort partnering with engineering teams and working with API integrations and technical workflows.
A customer-focused approach and commitment to creating useful, intuitive product experiences.
Strong written and verbal communication skills, with the ability to work effectively with both technical and non-technical partners.
Where:
This is a remote position and a person can be located anywhere in Canada (with the exception of Quebec).
NerdWallet is proud to be a remote-first company! We believe great work can be done anywhere. No matter where you are based, NerdWallet offers benefits and perks to support the physical, financial, and emotional well being of you and your family.
What we offer:
Work Hard, Stay Balanced (Life’s a series of balancing acts, eh?)
Monthly Healthcare Stipend
Rejuvenation Policy – Vacation Time Off + You will receive the official public holidays in your province
Paid sabbatical for Nerds to recharge, gain knowledge and pursue their interests
Monthly Wellness Stipend, Wifi Stipend, and Cell Phone Stipend
Work from home equipment stipend
Have Some Fun! (Nerds are fun, too)
Nerd-led group initiatives – Employee Resource Groups for Parents, Diversity, and Inclusion, Women, LGBTQIA, and other communities
Hackathons and team events across all teams and departments
Company-wide events like NerdLove (employee appreciation) and our annual Charity Auction
Plan for your future (And when you retire on your island, remember the little people)
RRSP with a 4% match. Eligible one month after hire.
Financial wellness, guidance, and unlimited access to a Certified Financial Planner (CFP) through Northstar
NerdWallet is committed to pursuing and hiring a diverse workforce and is proud to be an equal opportunity employer. We prohibit discrimination and harassment on the basis of any characteristic protected by applicable federal, state, or local law, so all qualified applicants will receive consideration for employment.
#LI-Remote
#LI-5
Skills
As published by ashby · 18 questions · 2 written answers
Basics
Name, Email, Resume
Short answers (7)
- Preferred First Name
- Phone Number
- What is your current or most recent company?
- Linkedin URL optional
- Other website optional
- Tell us about a product initiative you owned that positively impacted performance marketing results. Which metrics were you accountable for (such as conversion rate, cost per acquisition, or ROAS), and what measurable impact did your work have?
- If other, please specify: optional
Pick from a list (9)
- Do you have at least 5 years of professional product management experience developing B2C (consumer-facing) products?
- Do you have advanced hands-on experience using A/B testing and experimentation to iteratively optimize consumer product experiences?
- Have you ever worked at NerdWallet?
- How did you hear about this job?
- Do you currently reside in the country this role is listed in?
- Are you subject to a non-competition agreement or any other agreement which would preclude or restrict your employment at NerdWallet or any other NerdWallet subsidiary?
- Are you authorized to work in the country this role is listed in?
- What province in Canada will you be working from?
- Do you need, or will you need in the future, any immigration related support or sponsorship from NerdWallet in order to begin or continue employment with NerdWallet?
Written answers (2)
- Why do you want to work at NerdWallet?
- If yes, please specify the jurisdiction (state, province, or country) and provide details about your agreements: optional