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Adyen

Senior Product Marketing Manager Enterprise

Posted Updated 4 views
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You will empower regional commercial and marketing teams to execute revenue growth initiatives. You will package value for SaaS markets, lead product launches, create go-to-market playbooks and marketing content, conduct customer and competitive research, enable sales and partner teams, and coordinate with Product, Marketing, and Sales stakeholders.

Responsibilities

  • Create go-to-market playbooks and campaigns
  • Lead strategic product launches
  • Leverage market research and competitive analysis to inform positioning
  • Develop website copy, blog posts, case studies, white papers, presentations, and sales enablement tools
  • Deliver sales and partner training
  • Collaborate with Product, Marketing, and Sales teams

Requirements

  • 6+ years of B2B product or customer marketing experience
  • Fintech, payments, banking, or financial services experience
  • Go-to-market program experience
  • Market research
  • Competitive analysis
  • Global project management
  • Excellent communication skills
  • Fluent English

Skills

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See also

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